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KT Overview. 1981 Established KT Corporation. 1993 # of Telephone lines reached 20 M. 1999 Opening of local telephony market. 2002 Privatization completed. 11.85. 37,800. 22 Million. 6.1 Million. Billion USD. (Net Profit: 2.1 Billion USD). # of Employees. Revenue (2004).
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KT Overview 1981 Established KT Corporation 1993 # of Telephone lines reached 20 M 1999 Opening of local telephony market 2002 Privatization completed 11.85 37,800 22 Million 6.1 Million Billion USD (Net Profit: 2.1 Billion USD) # of Employees Revenue (2004) Telephone Subscribers Broadband Subscribers • Population: 47.8 M • Household: 15.3 M As of December 2004
Demand for WiBro/Mobile WiMAX Service Service Provider Manufacturer • Saturation of market • Telecommunication • Fixed broadband Customer Government • Prosperity of IT Industry • Adoption of BcN • Breaking economic depression • Mobile Internet • High-speed multimedia • Telematics/RFID • Various added services Demand for New Business Model WiBro/Mobile WiMAX • Mobile Internet service • High-speed multimedia • Creating new service market • Developing domestic & abroad market • Early ubiquitous model
Korea Broadband Market Subscriber Status 12M 12M Bandwidth 1000 Times Mobile 1xEV-DO Wireline Broadband Total 11M 10M 56K 50M ‘95 ‘04 8M ADSL/VDSL PC 5 Times 6.7M 6M Cable 5.4M 26.2M 4M 4.2M ‘95 ‘04 2M LAN Internet User 103 Times 1.2M Dec. 2001 Dec. 2002 Dec. 2003 May 2005 0.3M 31M ‘95 ‘04
More Needs for Wireless Data Telecom Market Forecast in Korea (KISDI, 2004) 14 12 10 8 Revenue (100 Million USD) 6 4 2 0 2004 2008 Wireless data market in Korea is tremendously increasing at CAGR of 20.20%. The other markets are decreasing or getting saturated. CAGR = -3.08% CAGR = 4.77% CAGR = 20.2% Mobile Voice Mobile Data Fixed Voice CAGR = - 6.23% Fixed Data
Growth in Wireless Data Market Data service revenue is 35 % of fixed and 23 % of mobile revenue. Revenue Share for Fixed Service Revenue Share for Wireless Service 100% 80% Mobile Resale LM 60% Voice 40% Broadband 20% 0% (source: SKT 2004 Annual Report) (source: KT 2004 Annual Report)
What is WiBro/Mobile WiMAX? Carry the high speed Internet in your pocket any-time, any-where, any-device ! WiBro is a data-optimized broadband wireless service complementary to cellular and/or WiFi. WiBro • More than 100 km/h Full mobility • 1Mbps per user • Even higher data rates will be available later University Building High data rate Subway On the street • Basic rate + extra rate • Lower rate than existing mobile internet Low access cost Car Airport User terminals Smart phone Handheld PC PDA Laptop
Positioning of WiBro/Mobile WiMAX Characteristics Cost effectiveness Data centric Data rate Mobility Voice centric Terminal portability WiBro 3G (W-CDMA, HSDPA) Distinguished from the existing services by mobility, higher-speed data transmission, and competitive price. WiBro, 3G, and WLAN complement each other and are partially competing. Positioning Mobility Superior in coverage & mobility 3G (W-CDMA) “WiBro, Mobile WiMAX” Superior in data rate & access cost 2G (IS-95, Cellular) Cordless phone WLAN Wired phone High speed Internet (xDSL) Data Rate
Evolution Path 2000 2005 2010 4G Convergence Network Cellular 3.5G 3G 2G/2.5G HSDPA / EV-DV WCDMA / cdma-2000 AMPS GSM / cdmaOne WiBro FTTH WLL Wireless Local Loop IEEE 802.16e WiFi FTTC IEEE 802.11 Nespot Internet LAN ADSL/VDSL IEEE 802.3 Megapass • Evolution Path • Internet: IEEE802.3(LAN) IEEE802.11(WLAN) IEEE802.16(WiBro) • Cellular: 1G(Analog) 2G(Digital) 3G(IMT-2000) 3.5G(HSDPA)
Market Estimation • source: Korea Information Strategy Development Institute (2004) • source: Maravedis (2004) • Wireless broadband market will keep growing • Domestic: In 2011, about 9 million users (KISDI) • Overseas: In 2008, mobile BB market will be 40% of BB market (Maravedis)
Business Model Strategy Enabler • Creating a strong value-chain with an open all-IP transport architecture. • Creating synergy with the conventional services (Win-Win) • Aside from the individual users, create business models for enterprises and public sectors. • Networking of the individual, enterprise, and public sector will create synergy. Market Barrier Fixed/wireless Convergence + Open network Carrier CP User CP Carrier /Portal User Wired Portal Web site Future high-speed mobile Internet service architecture Current mobile Internet service architecture
Business Models • Development of multimedia and convergence application using existing infra • Creation of brand new customer experience WiBro Killer Applications Existing Internet Service Fixed Service • Information (Web surfing, e-Mail, etc.) • Entertainment (Movie, VOD, etc.) • Others: e-Stock, e-Banking, e-Learning Core Service • MMS (Multimedia Messaging Service) • High Quality Image Mail/Messaging • Push-type Service • Group Image Chatting, Ad & Coupon • Game : IP based Network Game • LBS (Location Based Service) • Applied Services based on LBS • IP Multicasting Service • High Definition VOD, Real Time Play, Movie Evolution Multimedia Convergence Fixed-Wireless Link Wireless Service • Short message service (SMS) • Entertainment (VOD, Simple game) • m-Commerce (e-Banking) Package Service • Wi-Fi Package Service • CDMA Package Service • DMB Package Service • Application of core technology of KT’s existing infra • Fixed (demand mobility) + Wireless (demand broadband) • Combined Service • Existing fixed/wireless contents + various internet services • Multimedia, 3D, upgrade by solution-combined production
Network Architecture HA • WiBro Network? • KT’s state-of-art premium back bone and optical access network • Lower cost and more efficient network WiBro Network Architecture Internet Node Server Farm WiBro Zone Operate Management System(Backend) AAA(Diameter) Repeater MetroEthernet RAS ACR KT BcN Application Service Server(Core) switch Internet Back Bone Server Farm Transfer Network Access Network ※ RAS: Radio Access Station, ACR: Access Control Router, AAA:Authentication, Authorization and Accounting BcN: Broadband Convergence Network, HA: Home Agent
Network Deployment & Integration Strategy Seoul Incheon Daejeon Daegu Ulsan Gwangju Busan Stage1 Stage2 Stage3 KT’s commercial WiBro service in Seoul in April 2006 Network integration with KT’s existing infra Network Deployment Network Integration 2G/3G Network WiBro/Mobile WiMAX WiFi - 2G/3G: Voice-oriented, nation-wide, narrow-band - WiBro: Urban cities - WiFi: Hot-Spot - Stage1 : Seoul, metro cities - Stage2 : Metro, major cities - Stage3 : Minor cities
Terminal Roadmap Customized one chip • Personal/business • Convergence • Application specific DBDM • WiBro + WiFI • WiBro + CDMA • WiBro + DMB TBTM • WiBro + WiFI + DMB • WiBro + WiFi + CDMA • WiBro + CDMA + DMB • WiBro only • PCMCIA • Embeded modem • PDA Matured stage Growing stage Early stage
Service Rollout Plan 2006 2008 Mar 2005 Aug 2005 Nov 2005 2007 APEC Demo KT’s Licensed Spectrum Site Construction Commercial Service - Phase I Initial Commercial Service (Seoul Metropolitan Area) 2010’s Key Target Figure - Phase II Large & Medium Cities KT’s WiBro subscribers 3.1 Million - Phase III Medium & Small Cities KT WiBro revenue 1.2 Billion USD Cumulative Capex 1 Billion USD
APEC Demonstration • First mover to hold WiBro demonstration • Date: Nov.12 ~ 20, 2005 • Place: Busan, Korea • Guest: Presidents and VIP of each nation, Major company’s CEO, The Press • Demo Area: Bexco, DongBaek island, resort areas
WiBro − B3G Solution in Korea and Worldwide WiFi WiFi Liaison Expanded WiMAX Fixed Mobile Interworking WiBro IEEE802.16d/e Air Interface standard
Vision for WiBro/Mobile WiMAX Technology Technology Finance Investment Customer Policy Customer Partnership Worldwide Scale Economy WiBro WiMAX Manufacturing & operating Extensive network & terminal expertise Relaxed regulation Mutual cooperative partnership
Broadband Life Partner Sung Ho Yoon KT London Office shoyoon@kt.co.kr