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Getting Familiar With AMP And Its Various Aspects

Getting Familiar With AMP And Its Various Aspects

The generally poor web performance often leads to extremely slow loading of web pages making the experience of web browsing a jarring experience for the users. This has led the technology companies and the web content publishers to seek solutions that can help improve the entire mobile content ecosystem for creators, users, publishers and even consumer platforms. The one thing that can bring about this change is to make it easier for the publishers to create pages that are faster by-default. What Is AMP The need to develop a faster and expressive subset of restrictive things that could be used from HTML, led to the evolution of the concept of Accelerated Mobile Pages (AMP). Put in the simplest terms, this project form Google aims to ensure faster loading of web pages across mobile devices. It is based on existing web technologies and enables better rendering of the documents created in it across all modern web browsers. Benefits Offered By AMP Having learned about the limitations of AMP, it is also important to understand how it can prove beneficial for a business website and its users. The primary objective behind the development of AMP has been to provide an enhanced net browsing experience to mobile users by improving the speed at which pages get loaded on their device. Getting Started With AMP On Google Search People or entities, who want to start implementing AMP for their websites on Google Search, need to first create matching and valid AMP pages, wherever applicable. They also need to make use of the News Article schema.org markup and link them with the AMP pages in an appropriate manner for optimal performance.

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