SEO for UK Businesses

1. Search engine optimisation or SEO is the most important thing you can do to get your company ranked at the top of Google in your local area and as such should be given serious consideration by all UK businesses. It's a fact, being found in that all important first page in the search engine results will generate more leads, more enquiries and consequently more business, what's the point of having an attractive website if it can't be found, With more and more people searching on mobile devices that needs to be taken into consideration too, do you know if your website is optimised for tablets and mobile phones? Whatever industry you are in, there will be someone who is bigger, been around longer and has more resources so how can you compete with the big players within your field and dominate the local area? The answer is simple, great SEO! Nowadays online success is not about who has the most links, the most pages of content or even the most money, it's all about relevance and this means your business can gain an edge over your competitors if your SEO is managed correctly. Google want to provide their customers with the best online experience possible so will direct them to the most relevant site that matches their search. Often misunderstood, search engine optimisation is much more than stuffing your website with keywords, in fact doing so can get you penalised, it is a combination of factors and for it to be successful is best undertaken by a professional It is important to focus on your local area, find a niche, use medium and long tail keywords, have well-written relevant content, build local links, encourage reviews and build a social media presence to increase your online visibility. Search engine optimisation is cost effective, why pay for print advertising, email lists, PPC and social media advertising when you can achieve fantastic results concentrating your efforts on organic SEO, yes it might take a while but once it takes effect should produce a decent ROI and more than pay for itself. It also provides trackable results so you can see exactly what is working and what may need some changes. Every area of your online marketing can and should be optimised for it to work for you and that includes images, titles, body text, domains, reviews, and this needs thorough research into both short and long-tail keywords for maximum impact. Your business needs an effective SEO strategy in place if you want to succeed with your online marketing, the thing is, this all takes time, something that most business owners are short of, and it can be a challenge if you don't know what you're doing. Don't worry! Our expertise in SEO for businesses just like yours, means we know how to optimise your online presence so that you are the #1 choice in your local area for whatever you do, getting the lion's share of leads and business. http://searchrise.co.uk/ the number #1 SEO company in Newcastle will get your company to the top.