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Communication Strategies

f or Pushing the Boundaries of Collaboration. Communication Strategies. Taking a strategic approach to communications. Communication strategies. Conducting a Communications Audit Options Basic Questions. COMMUNICATION STRATEGIES. Tasks vs. Tools. Identity Audit

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Communication Strategies

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  1. for Pushing the Boundaries of Collaboration Communication Strategies

  2. Taking a strategic approach to communications Communication strategies

  3. Conducting a Communications Audit • Options • Basic Questions COMMUNICATION STRATEGIES

  4. Tasks vs. Tools

  5. Identity Audit • Positioning Study/Statement • Design • Market Test • Adopting Final Image • Marketing New Image Graphic Identity, Step by step

  6. Observation: Visual identity is less a graphic design effort than it is a political effort

  7. Building a Go-to Website COMMUNICATION STRATEGIES

  8. DAPIFS COMMUNICATION STRATEGIES

  9. Managing Relationships COMMUNICATION STRATEGIES

  10. Issues and Crisis Management COMMUNICATION STRATEGIES

  11. Roland King Vice President for Public Affairs National Association of Independent Colleges and Universities (202) 739-0475 roland@naicu.edu

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