HEALTH BEHAVIOR MODELS

1. HEALTH BEHAVIOR MODELS Dr.Warisa Panichkriangkrai DDS, MPH

2. HEALTH BEHAVIOR the actions of individuals, group, and organizations as well as their determinants, correlates, and consequences, including social change, policy development and implementation, improved coping coping skills, and enhanced quality of life Parkerson and others, 1993

3. HEALTH BEHAVIOR MODELS Models draw on a number of theories to help understand a specific problem in a particular setting or context

4. TB screening program Program = no charge in mobile x-ray units located in various neighborhoods FAILURE

5. Those who had chest x-ray because • Their beliefs that they were susceptible to TB • Their beliefs in the personal benefits of early detection + ACTION BELIEF - NO ACTION HEALTH BELIEF MODEL

7. Example case: ALCOHOL  Perceived susceptibility  Perceived severity  Perceived benefits Perceived barriers Still consume? Are they ready to change?

8. Stages of change

10. Regulations Family Individual Boss Norm Advertisements Friends NEWS Health Behavior Model

11. ECOLOGICAL MODEL • Model of health behavior that identified • multiple levels of influence • Intrapersonal • Interpersonal • Institutional factors • Community factors • Public policy

13. Ecological model and obesity solutions Policy change Public policy Environment Community Organizational Policy analysis research, Media, Food industry Help group Interpersonal Concern about obesity problem Individual

14. Health Policy