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Creating a Menu

Creating a Menu. Menu Style and Design. What type of restaurant do you want? What is your price point? What is the layout of your restaurant? What is the theme of your restaurant? What print type? What type of paper? Binding?Color?Design?Tone ?. Menu Formats.

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Creating a Menu

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  1. Creating a Menu

  2. Menu Style and Design • What type of restaurant do you want? • What is your price point? • What is the layout of your restaurant? • What is the theme of your restaurant? • What print type? • What type of paper? • Binding?Color?Design?Tone?

  3. Menu Formats • Printed Menu- given to customers as they are seated/clip-on/ table tent • Menu Board- handwritten or printed on a board, wall, or easel/informal and flexible • Spoken Menu- limited, spoken by the server, friendly, sign of well-trained server

  4. Menu Categories

  5. Appetizers • hot • cold • variety

  6. Soups • cold • hot • thin, savory broth • thick, creamy chowder

  7. Salads • fresh, crisp vegetables • fresh, crisp fruits • homemade dressings

  8. Cold Entrées • salads topped with meat or seafood • meat, fruit, cheese platters

  9. Hot Entrées • varied cooking methods • varied proteins meat, fish, seafood, poultry • extender- made from leftover meat (pot pie) • vegetarian dishes

  10. Sandwiches • hot • cold • various bread • various condiments (sauces)

  11. Accompaniments • vegetables • starches- potatoes, pasta, rice, other grains • low cost • healthy

  12. Desserts • dessert tray • dessert menu • upsell

  13. Cheese and Fruit • gouda or brie and fruit instead of dessert • appetizers

  14. Beverages • juice • milk • coffee • tea • soft drinks • specialty drinks • upsell

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