430 likes | 550 Views
Value Cube and Business Innovation. Witman Hung BA( Hons ) MBA MA LLM PhD FHKIoD FCMI FBCS FHKCS FiProA CITP Chairman Emeritus, Y Elites Association President , Internet Professional Association. AGENDA. 1. What is value cube?
E N D
Value Cube and Business Innovation Witman Hung BA(Hons) MBA MA LLM PhD FHKIoD FCMI FBCS FHKCS FiProA CITP Chairman Emeritus, Y Elites Association President , Internet Professional Association
AGENDA 1. What is value cube? 2. Value cube - to you, to your customers, to your customers' stakeholders 3. Innovation? Product / services, marketing , organization and business model 4. Value cube concept to business innovation
Value Cube Customer You Boss
Value3 • What You Get? (Value) • What You Bring to the Boss? (Value2) • To His Customer?(Value3) • WIIIFM (What Is In It For Me)?
Create Value – The So What Test? • Will this help the Company/Customer? • Increase Revenue ? • Decrease Cost • All other value should be able to be converted into the above two(eg. Customer Satisfaction, Image, Efficiency etc) • That’s what really Matters! • Otherwise SO WHAT?
Setting the scene - Changes in the Internet Age • The World is Flat • 7x24x365 • Jobs disappeared • Secretary, Receptionetc • New Jobs • Content Manager/Web Master • On-line Community Manager etc • Changing way of working • Changing way of Competition • David & Goliath • Winner Takes All!
The Net Generation • Your Generation! • Internet is like TV and Power • Always on-line • Virtual is Reality • Low Loyalty, Low Tolerance • High Flexibility, High Innovation • New Way of Consumption • New Way of Working
Digital City Equality Connected Green
Digital Community Consensus .Inclusive. Participatory 11
Digital Enterprise in Big Data Era Connected.Collaborated.Responsible
How long it takes to reach 50 Million Customers? 15 Years http://www.youtube.com/watch?v=YmwwrGV_aiE
How long it takes to reach 50 Million Customers? 9 Months In 2013, Facebook has 1 billion users
Innovation Products/Services Business Models People Organization
Mr. Zhang Xiaoming, Director of Liaison Office of the Central People' s Government of China in the HKSAR: "Hopefully, Hong Kong youths do not merely benefit from innovation, but set high aims and have lofty aspirations towards a wider horizon and long-term view. They can flourish in the new era of innovation by striving to be bold, creative visionaries as well as doers carrying out actions."Mrs. Carrie Lam Cheng YuetNgor, Acting Chief Executive of HKSAR: "The SAR government fully supports diversity in employment to fully develop the multi-faceted potentials of our youths. The government places importance on developing the economy, because we are convinced that it is through sustained economic development that deep-seated issues in society can be resolved."
Innovation Index 退休 Source: Chic Thompson, ‘What a great Idea!’, Harper Collins (2001) & Paul Iske, Know Com
A Whole New Mind High Touch High Concept
Play “ A Happy workforce makes for a healthy bottom line” Financial times
Prosumer • Producer + Consumer • Creative + Consumer • Learn from your customer (e.g. Apple) • Mass customization • Open Innovation
Business Models Innovation • Virtual Cash and Internet Games
Applying Value3 in innovation • What ? • How ? • Why ? • Needs vs Wants. Cut the value chain
Thank You! witman.hung@gmail.com FB: Witman hung