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Hot Topics for New Growth Markets. Paula Hanger Paula.hanger@mntc.edu. What is a “New Growth Market”?. Emerging area of programming Not an individual course Program or division – ex: Summer camps Certificate or certification prep Cooking series .
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Hot Topics for New Growth Markets Paula Hanger Paula.hanger@mntc.edu
What is a “New Growth Market”? • Emerging area of programming • Not an individual course • Program or division – ex: • Summer camps • Certificate or certification prep • Cooking series
Where to Look for New Growth • New Subjects • Traditional, but not only way • New Audiences • New Formats • Online • Hybrid • Flex • Self paced • Instructor Led
Variety of Delivery Personal Development Programs Business Programs One night Friday night or Saturday Camps One-day workshop Four-day Institute Immersion: 14-hour weekend Webinar & WebCasts Online Courses Certificate/Certification
Format Strategies Length of course or event Package 2 or more topics Split up 2 or more topics Name of format (symposium, festival, workshop, etc.) Activities: hands-on, discussion, lecture, tours debates, collaboration, teams Face-to-face, online, hybrid or blended
Have you changed the format of any existing classes? What were the results?
Personal Development • Martial Arts • Tae Kwon Do • Tai chi • Capoeira • Pilates • Yoga • Piyo • RIPPED • Core/Balance Training • Cardio Boot Camp • Circuit Based Weight Training • Tennis • Archery • Dance • Zumba, Zumba Gold • Hoop • Ballroom Dancing • Salsa • Western
Personal Development Guitar Motorcycle Education Defensive Driving Digital Photography Internet Privacy Social Media Ebay Video Game Design Using the iPad Current Events • Foreign Language • Genealogy • Estate Planning • Medicaid Basics • Home Improvement • Dare to Repair for Women • Designing a Garden • Community Garden • Organic Living
Personal Development Sewing Crochet Knitting Upholstery Woodworking Antiques Small Engine Repair Extreme Couponing Painting - oil, water acrylics Ceramics/Pottery Drama – film, theatre • Drawing • Jewelry Making • High End Cooking • Chef led classes • Italian Cuisine • Sushi • Cake/Cupcake Decorating • Microbrewery • Hand Gun Safety
Workforce Development Nurse Refresher Ambulatory Care Nurse Geriatric/Dementia Care Radiology Technician Clinical Medical Assistant CNA/Home Health Aide Phlebotomy CPR/First Aid Pharmacy Technician Medical Coding (ICD-10) & Billing Health Information Technology EMT/Paramedic Firefighting Unarmed Security Guard Personal Trainer Massage Therapy Physical Therapy Aide Nail Technician Serve Safe Responsible Beverage Service
Workforce Development Veterinary Assistant Water & Waste Water Technology Telecommunications Green Industries Certificate LEED Construction management Residential Energy Auditor Training & Exam Prep HVAC Pesticide Application Viticulture & Enology Solar Panel Installation Solar Thermal Water Heater Installation CNG Conversion Welding Forklift Operator Mobile Crane Certification CDL Truck Driving Electrical Safety Electrical Apprenticeships Industrial Maintenance HAZMat and Safety Auto Emissions
Workforce Development Mining Certification Supply Chain Management Quality Control Six Sigma Lean Mastery Mechatronics Computer Numerical Control CompTIA CISCO VMware Network Security BICSI MS Office Social Media Strategist Quickbooks Adobe Creative Suite Web Analytics Human Resources Workplace Spanish Call Center Agent Leadership Development Coaching – Executive and Life Project Management Paralegal Funeral Director
Workforce Development Film Institute Interior Design Substitute Teaching EDGE Professional Dev. For Visual Artists Entrepreneurship Small Business Management Non-Profit Management Grant Writing Real Estate Tour Guide Child Development Business/Personal Writing Administrative Assistant Cert. Time Management Dealing with Difficult People Conflict Resolution Customer Service Ethics GRE/SAT/PRAXIS, etc. Prep
What new courses or programs are you offering at your tech center?
Thank you for sharing! Information for this program was taken from information presented in the LERN National Conference, November 2012.