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CHINA BY THE NUMBERS

Enterprise Ireland is the government organisation responsible for the development and growth of Irish enterprises in world markets. We work in partnership with Irish enterprises to help them start, grow, innovate and win export sales on global markets. CHINA BY THE NUMBERS.

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CHINA BY THE NUMBERS

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  1. Enterprise Ireland is the government organisation responsible for the development and growth of Irish enterprises in world markets. We work in partnership with Irish enterprises to help them start, grow, innovate and win export sales on global markets.

  2. CHINA BY THE NUMBERS CONNECT TO CHINA

  3. 1.3bn People 34 Province Level Divisions 2nd Largest 500 Million World Economy New Consumers

  4. 3 EI Regional Offices 240 Irish Companies Actively doing business in China 7th Largest Export Market For Irish businesses

  5. €8 Billion 19% Bilateral trade Growth

  6. WHAT IT TAKES TO SUCCEED IN CHINA CONNECT TO CHINA

  7. SUCCESS IN CHINA CAN TAKE A LONG TIME TO BUILD Be prepared to invest for the long-haul.

  8. KEYS TO SUCCESS: Research Commitment International Experience Resources Patience

  9. LOCATION LOCATION LOCATION CONNECT TO CHINA

  10. China’s mega cities

  11. Shanghai 1990

  12. Shanghai 2013

  13. Over 90,000km of highway networks

  14. Car Ownership in China

  15. 10 Day Traffic Jam !

  16. RELATIONSHIPS AND TRUST CONNECT TO CHINA

  17. RELATIONSHIPS & TRUST: • Chinese business culture is largely based on relationships • Emphasis is placed on maintaining harmony and the ‘face’ of others • Open conflict, direct questions and pointing out mistakes are generally avoided as it would cause one party to lose face • Humility, graciousness and giving toasts are all ways of giving face • Expect to be fully hosted and vice-a-versa

  18. Over 90,000km of highway networks Relationships = Connections

  19. WAYS OF BUILDING RELATIONSHIPS: • Giving Gifts • Entertaining and drinking at social occasions • Regular face to face meetings

  20. IRISH SUCCESS IN CHINA TO DATE CONNECT TO CHINA

  21. SECTORS OF OPPORTUNITY:

  22. MOST COMMON ROUTES TO MARKET FOR IRISH COMPANIES: B2B B2C SOE’s Chinese Gov.

  23. DEVELOPING A PRESENCE IN CHINA: • Local Partners & DistributorsBenefits and disadvantages • Establishing a local presenceAccess and introductions • Joint VenturesSame bed – different dreams

  24. HOW ENTERPRISE IRELAND CAN HELP YOU SUCCEED IN CHINA CONNECT TO CHINA

  25. WE HELP WITH … • Strategic and export business advice • Market information and research • Identifying partners • How to promote/exhibit company products • Support to visit markets and potential customers • Support in market • Access to Irish in-country clients and networks

  26. TOP TIPS: Don’t try to go it alone Not a single market Be selective 3 Very competitiveExpect lower margins Do your research carefully Network others Exercise caution Disputes can be costly Show commitment

  27. FOR DETAILED INFORMATION AND FURTHER ADVICE: Philip Singleton E-mail: philip.singleton@enterprise-ireland.com Phone: 01 7272713 http://www.enterprise-ireland.com/en/Export-Assistance/ Market-Research-Centre/Asia-Pacific-Country-Reports-.html

  28. DID YOU KNOW

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