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GREED. GREED. SOLE INFLUENCE BASKETBALL, CORPORATE GREED, AND THE CORRUPTION OF AMERICA’S YOUTH. GREED. GREED. DAN WETZEL AND DON YAEGAR. GREED. GREED. BY: YOUSEF HADDAD. BRIEF SUMMARY. A Private War College, High School, Junior High Corporations Searching For Next Big Star Lies
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GREED GREED SOLE INFLUENCEBASKETBALL, CORPORATE GREED, AND THE CORRUPTION OF AMERICA’S YOUTH GREED GREED DAN WETZEL AND DON YAEGAR GREED GREED BY: YOUSEF HADDAD
BRIEF SUMMARY • A Private War • College, High School, Junior High • Corporations Searching For Next Big Star • Lies • Presents • Making Millions While The Player Endorses Their Product
Main Characters • Sonny Vaccaro • Kobe Bryant • Myron Piggie • Other Basketball Players
How They Were Greedy • Sonny Vaccaro • He made Nike popular the 1980’s • Michael Jordan • Biggest story in Sports Marketing • Laid off • Believes he made Nike • Worked for Adidas to get back at them
How They Were Greedy • Kobe Bryant • Sonny made Adidas using Kobe Bryant • Kobe wanted to do better then Jordan but never could • He signed a contract without reading it. • 5 million dollars
How They Were Greedy • Myron Piggie • AAU Coach • Former Crack Cocaine Dealer • Caught, jailed, parole, another crime, talked his way out of it. • Funded by Nike • Illegally paid Duke player Corey Maggette.
How They Were Greedy • Other Basketball players included… • Kevin Garnett • Joel Hopkins • Antoine Walker • Tim Thomas • Tracy McGrady • They all got multi-million dollar sponsorships • Many offers • Most money offered won their hearts
Nike Slogan: Just do it. Main Corporations • Adidas • Slogan: Impossible is nothing • Reebok • Slogan: I Am What I Am
How They Were Greedy • Nike • Rivals with Adidas • Quote: “We never want another kid to go pro out of high school again without Nike being involved” (Knight). • Recruited many players • Legally and illegally • Targeted High Schools • Offered many and better deals then Adidas. • Degrading Photos • Lady Vols
How They Were Greedy • Adidas • Rivals with Nike • Tried to become more popular • Women's Basketball • New Shoe Designs
How They Were Greedy • Reebok • Rivals with Nike and Adidas • Fell behind in popular votes • Targeted Colleges
Greed in this book • Greed is portrayed • Through… • Revenge • Money • Jealousy • Rivalry • Quarrels
Work Cited • “Power Basketball”. Yahoo search. February 4, 2008. http://images.search.yahoo.com/search/images/view?back=http%3A%2F%2Fimages.search.yahoo.com%2Fsearch%2Fim ages%3Fp%3Dsole%2Binfluence%2Bby%2Bdan%2Byaeger%26sp%3D1%26fr2%3Dsp-top%26fr%3Dyfp-t- 501%26toggle%3D1%26cop%3Dmss%26ei%3DUTF-8%26ei%3DUTF- 8%26SpellState%3Dn466763938_qjCQpEtPCM1xoq2JgzC8wAAAA%40%40&w=124&h=180&imgurl=www.powerbasketba ll.com%2Fbooks%2Fsoleinfluence.jpg&rurl=http%3A%2F%2Fwww.powerbasketball.com%2Fsoleinfluence.html&size=14.1 kB&name=soleinfluence.jpg&p=sole+influence+by+dan+yaeger&type=jpeg&no=1&tt=3&oid=18c5ed50d8dbd790&ei=UTF- 8 • Wetzel, Dan. Sole Influence Basketball, Corporate Greed, and the Corruption of America’s Youth. Warner Books, 2000. Page 4. • “Wallpapers and Screensavers”. Giochi. February 4. 2008. http://images.search.yahoo.com/search/images/view?back=http%3A%2F%2Fimages.search.yahoo.com%2Fsearch%2Fim ages%3Fp%3DNike%26y%3DSearch%26ei%3DUTF- 8%26fr%3Dyfpt501%26x%3Dwrt%26js%3D1%26ni%3D18&w=800&h=600&imgurl=www.megghy.com%2Fimmagini%2Fw allpaper%2Fmarche%2Fnike%2Fnike1.jpg&rurl=http%3A%2F%2Fwww.megghy.com%2Fsfondi_m_nike.htm&size=13kB& name=nike1.jpg&p=Nike&type=jpeg&no=1&tt=1,523,168&oid=37dab8debb5ff8ca&ei=UTF-8 • “Yahoo Search”. Images. February 4, 2008. http://images.search.yahoo.com/search/images/view?back=http%3A%2F%2Fimages.search.yahoo.com%2Fsearch%2Fim ages%3Fp%3DAdidas%26fr%3Dyfp-t-501%26toggle%3D1%26cop%3Dmss%26ei%3DUTF- 8&w=800&h=600&imgurl=www.51wall.com%2Fsport%2Fadidas%2Fpic%2Fadidas22.jpg&rurl=http%3A%2F%2Fwww.51w all.com%2Fhtml%2Fstar%2Fadver%2F20040510164926.htm&size=27.8kB&name=adidas22.jpg&p=Adidas&type=jpeg&no =2&tt=886,535&oid=b49af4057cf5a484&ei=UTF-8 • “Yahoo Search”. Images. February 4, 2008. http://images.search.yahoo.com/search/images/view?back=http%3A%2F%2Fimages.search.yahoo.com%2Fsearch%2Fim ages%3Fp%3DReebok%26sp%3D1%26fr2%3Dsp-top%26fr%3Dyfp-t- 501%26toggle%3D1%26cop%3Dmss%26ei%3DUTF-8%26ei%3DUTF-8%26SpellState%3Dn-2303131355_q- LJ2bE8fgm.J1XpU%2Fp7VXTwAAAA%40%40&w=240&h=320&imgurl=www.xigma.org%2Fxigma%2Fkaisharogo%2Fra% 2Freebok.jpg&rurl=http%3A%2F%2Fwww.xigma.org%2Fxigma%2Fkaisharogo%2Fra&size=6.8kB&name=reebok.jpg&p=R eebok&type=jpeg&no=1&tt=297,793&oid=e26f81c425fe917c&ei=UTF-8