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SOLE INFLUENCE BASKETBALL, CORPORATE GREED, AND THE CORRUPTION OF AMERICA’S YOUTH

GREED. GREED. SOLE INFLUENCE BASKETBALL, CORPORATE GREED, AND THE CORRUPTION OF AMERICA’S YOUTH. GREED. GREED. DAN WETZEL AND DON YAEGAR. GREED. GREED. BY: YOUSEF HADDAD. BRIEF SUMMARY. A Private War College, High School, Junior High Corporations Searching For Next Big Star Lies

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SOLE INFLUENCE BASKETBALL, CORPORATE GREED, AND THE CORRUPTION OF AMERICA’S YOUTH

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  1. GREED GREED SOLE INFLUENCEBASKETBALL, CORPORATE GREED, AND THE CORRUPTION OF AMERICA’S YOUTH GREED GREED DAN WETZEL AND DON YAEGAR GREED GREED BY: YOUSEF HADDAD

  2. BRIEF SUMMARY • A Private War • College, High School, Junior High • Corporations Searching For Next Big Star • Lies • Presents • Making Millions While The Player Endorses Their Product

  3. Main Characters • Sonny Vaccaro • Kobe Bryant • Myron Piggie • Other Basketball Players

  4. How They Were Greedy • Sonny Vaccaro • He made Nike popular the 1980’s • Michael Jordan • Biggest story in Sports Marketing • Laid off • Believes he made Nike • Worked for Adidas to get back at them

  5. How They Were Greedy • Kobe Bryant • Sonny made Adidas using Kobe Bryant • Kobe wanted to do better then Jordan but never could • He signed a contract without reading it. • 5 million dollars

  6. How They Were Greedy • Myron Piggie • AAU Coach • Former Crack Cocaine Dealer • Caught, jailed, parole, another crime, talked his way out of it. • Funded by Nike • Illegally paid Duke player Corey Maggette.

  7. How They Were Greedy • Other Basketball players included… • Kevin Garnett • Joel Hopkins • Antoine Walker • Tim Thomas • Tracy McGrady • They all got multi-million dollar sponsorships • Many offers • Most money offered won their hearts

  8. Nike Slogan: Just do it. Main Corporations • Adidas • Slogan: Impossible is nothing • Reebok • Slogan: I Am What I Am

  9. How They Were Greedy • Nike • Rivals with Adidas • Quote: “We never want another kid to go pro out of high school again without Nike being involved” (Knight). • Recruited many players • Legally and illegally • Targeted High Schools • Offered many and better deals then Adidas. • Degrading Photos • Lady Vols

  10. How They Were Greedy • Adidas • Rivals with Nike • Tried to become more popular • Women's Basketball • New Shoe Designs

  11. How They Were Greedy • Reebok • Rivals with Nike and Adidas • Fell behind in popular votes • Targeted Colleges

  12. Greed in this book • Greed is portrayed • Through… • Revenge • Money • Jealousy • Rivalry • Quarrels

  13. Work Cited • “Power Basketball”. Yahoo search. February 4, 2008. http://images.search.yahoo.com/search/images/view?back=http%3A%2F%2Fimages.search.yahoo.com%2Fsearch%2Fim ages%3Fp%3Dsole%2Binfluence%2Bby%2Bdan%2Byaeger%26sp%3D1%26fr2%3Dsp-top%26fr%3Dyfp-t- 501%26toggle%3D1%26cop%3Dmss%26ei%3DUTF-8%26ei%3DUTF- 8%26SpellState%3Dn466763938_qjCQpEtPCM1xoq2JgzC8wAAAA%40%40&w=124&h=180&imgurl=www.powerbasketba ll.com%2Fbooks%2Fsoleinfluence.jpg&rurl=http%3A%2F%2Fwww.powerbasketball.com%2Fsoleinfluence.html&size=14.1 kB&name=soleinfluence.jpg&p=sole+influence+by+dan+yaeger&type=jpeg&no=1&tt=3&oid=18c5ed50d8dbd790&ei=UTF- 8 • Wetzel, Dan. Sole Influence Basketball, Corporate Greed, and the Corruption of America’s Youth. Warner Books, 2000. Page 4. • “Wallpapers and Screensavers”. Giochi. February 4. 2008. http://images.search.yahoo.com/search/images/view?back=http%3A%2F%2Fimages.search.yahoo.com%2Fsearch%2Fim ages%3Fp%3DNike%26y%3DSearch%26ei%3DUTF- 8%26fr%3Dyfpt501%26x%3Dwrt%26js%3D1%26ni%3D18&w=800&h=600&imgurl=www.megghy.com%2Fimmagini%2Fw allpaper%2Fmarche%2Fnike%2Fnike1.jpg&rurl=http%3A%2F%2Fwww.megghy.com%2Fsfondi_m_nike.htm&size=13kB& name=nike1.jpg&p=Nike&type=jpeg&no=1&tt=1,523,168&oid=37dab8debb5ff8ca&ei=UTF-8 • “Yahoo Search”. Images. February 4, 2008. http://images.search.yahoo.com/search/images/view?back=http%3A%2F%2Fimages.search.yahoo.com%2Fsearch%2Fim ages%3Fp%3DAdidas%26fr%3Dyfp-t-501%26toggle%3D1%26cop%3Dmss%26ei%3DUTF- 8&w=800&h=600&imgurl=www.51wall.com%2Fsport%2Fadidas%2Fpic%2Fadidas22.jpg&rurl=http%3A%2F%2Fwww.51w all.com%2Fhtml%2Fstar%2Fadver%2F20040510164926.htm&size=27.8kB&name=adidas22.jpg&p=Adidas&type=jpeg&no =2&tt=886,535&oid=b49af4057cf5a484&ei=UTF-8 • “Yahoo Search”. Images. February 4, 2008. http://images.search.yahoo.com/search/images/view?back=http%3A%2F%2Fimages.search.yahoo.com%2Fsearch%2Fim ages%3Fp%3DReebok%26sp%3D1%26fr2%3Dsp-top%26fr%3Dyfp-t- 501%26toggle%3D1%26cop%3Dmss%26ei%3DUTF-8%26ei%3DUTF-8%26SpellState%3Dn-2303131355_q- LJ2bE8fgm.J1XpU%2Fp7VXTwAAAA%40%40&w=240&h=320&imgurl=www.xigma.org%2Fxigma%2Fkaisharogo%2Fra% 2Freebok.jpg&rurl=http%3A%2F%2Fwww.xigma.org%2Fxigma%2Fkaisharogo%2Fra&size=6.8kB&name=reebok.jpg&p=R eebok&type=jpeg&no=1&tt=297,793&oid=e26f81c425fe917c&ei=UTF-8

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