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GALLAUDET UNIVERSITY Academic Affairs Academic Depts Web Site Design. Gallaudet Web Team (AT, ITS, PR, UG/Grad Enrollment) May 17, 2007. Agenda – May 17, 2007. 10:00 – 10:10 Welcome (Dr. Davila)
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GALLAUDET UNIVERSITYAcademic AffairsAcademic Depts Web Site Design Gallaudet Web Team (AT, ITS, PR, UG/Grad Enrollment) May 17, 2007
Agenda – May 17, 2007 • 10:00 – 10:10 Welcome (Dr. Davila) • 10:10 - 10:20 Web Development, Research on Using the Web to Recruit Students • 10:20 – 11:30 Dept Project Overview • 11:30 – 11:45 BREAK • 11:45 – 12:30 LUNCH – Group Discussion • 12:30 - 1:00 Reports, Questions
March 2007 April 2007 Gallaudet Web Development
Research: Using the Web to Recruit Students develop a connection with the institution, especially with faculty understand the academic quality, overall value and overall “fit” know the details about the program learn about opportunities for aid and total cost learn about the value of a degree from that institution understand how to correspond with faculty members PROSPECTIVE STUDENTS WANT TO…
Research: Using the Web to Recruit Students Program/Degree Details Time to Complete Programs Tuition/Fees/Costs Scholarships/Assistantships/Aid Faculty Student Opportunities Career Services,Connections with Employers PROSPECTIVE STUDENTS WANT INFO ABOUT…
Project Overview • Web Sites: Academic Depts and Services • Content Analysis • Dept Web Site Menus and Contents • Goals • Timeline • Dept Input and Issues (Discussion)
Current: Everyone on Their Own, Silos Needed: Collaboration and Support Current: Content with dates back to 2001 Needed: Fresh content, updated regularly Current: 138 different menu items Needed: 5-8 common menu items, limited number of unique menu items AA Web Sites: Content Analysis AT.gallaudet.edu/events/2007/deptweb/GU-Dept-WebSites-ContentAnalysis-05-03-07.xls
Current Dept Menus Depts.Gallaudet.Edu Will a consistent menu structure help web visitors find information?
Common Menu Items: Example What types of pictures best represent each discipline? What are the most important content areas and what should the labels be for those content areas? Picture from http://www.csun.edu
Dept Home Page What Qs Should the Home Page Answer? What is the focus of this dept/field of study? Why should I major in this field? What are key features of the dept? Does the discipline have its own accreditation? What stories of Student/Grad/Faculty success will attract new students? As a new person on campus, how do I find this dept? Can alumni contribute information? Is the right info on the start pagefor your dept now? depts.gallaudet.edu
Programs What is the best content title? Degrees Offered Doctoral Programs, Masters Programs, Bachelors Programs Majors, Minors, Requirements Should each program be a main menu item? Should requirements, typical program be provided as a PDF? By Dept? http://gradschool.gallaudet.edu/gradschool/catalog/catalogs/2006_07/pdf/lin.pdf
Courses Course Descriptions(Extracted from BISON) Course Schedules(Extracted from BISON) Data from BISON in CMS Psychology.CUA.Edu
Beyond the Classroom Advising, Academic Support, Blackboard Organizations Internships, Field Work Student Awards & Research Capstone Projects, Portfolios, Community Service Clubs, Associations Lecture Series, Colloquia Student Work Showcase (deafstudentfilms.gallaudet.edu) Study Abroad
Faculty (and Staff) What information about faculty should be available? Should faculty photos be included? Group pics? Individual pics? Where should faculty information be stored? In BISON? In CMS?
Sample Faculty Profiles Faculty Member Statement
Success Stories Students Alumni Faculty _____ Field Supervisors Employers ASL and Deaf Studies: Video from Student Deaf Space Presentations Stories about Social Work: Video from Conference on Guatemala Community Service Biology: Story of Faculty Using Clickers for Interactive Learning Business:Story of Student Investment Fund Success (+ 32%)
Sample Format: Videos http://admissions.gallaudet.edu/Z-web/start/video/Recruiters/jesse
Outcomes and Careers Shared Content: University-Level Outcomes Link to Career Center Links to “Top Careers/Employers” Dept Content: Dept-CourseOutcomes Typical Jobs in this Field Hiring Our Grads! http://www.knox.edu
Resources Location Map and Pictures Facilities Services Handbooks and Forms Other Resources Links to Any Blackboard Organizations Useful Links
News and Events Do not include in initial launch. Need to improve processes for contributing news and events. System should allow “submit once, info appears inmultiple locations on the web.” Once implemented, “News and Events” must be kept current.
Special Programs Should each special program be a main menu item? Examples Student Co-op (ART) Genetics (BIO) TAP (COM) Study Abroad (FORLANG, EDU, SWK) Services, Research RERC-HE (HSLS) Guatamala Blog (SWK) Box Office (THE) Or
Student Awards and Scholarships Is there sufficient dept-level awards and scholarships to have a page on this topic? Should the page identify alumni who get awards? Should depts list President’s Scholars? Links to Financial Aid
Header Links – Collaborative Pages What 4 content areas should be linked from every academic dept page? How can content from different offices be combined on a single page – for student ease in finding information?
Examples: Academic Support http://www.ewu.edu http://www.bates.edu
Examples http://www.bates.edu/gened2011.xml GENERAL ED http://www.georgian.edu/news/gen_ed_changes.htm c academictech.gallaudet.edu/events/2007/deptweb
AA Web Sites: Content Goals • Improve recruitment and retention • Demonstrate academic rigor • Demonstrate respect and value of diversity of ideas and people________ • Improve communications with students and other groups • Design for audience needs, including multi-dept pages on shared topics c academictech.gallaudet.edu/events/2007/deptweb academictech.gallaudet.edu/events/2007/deptweb academictech.gallaudet.edu/events/2007/deptweb
AA Web Sites: Technical Goals • Use Ingeniux CMS (Content Management System) templates to simplify web authoring • Ensure Gallaudet content is ranked highly on Google and other search sites________ • Create visually-rich web sites • Provide consistency for ease of viewing • Keep content fresh and up-to-date • Share content across web sites (e.g., news) c academictech.gallaudet.edu/events/2007/deptweb academictech.gallaudet.edu/events/2007/deptweb academictech.gallaudet.edu/events/2007/deptweb
AA Web Sites: Timeline • May 17 – Orientation • May 24 – Decisions on Priorities and Content Dept Reps Selected • June – Technical Setup and Template Dev – Workshop: Writing and Video for the Web – Content Development (Dept Reps) • July/August – Training and Web Development • OnGoing – Continued Support/Development c academictech.gallaudet.edu/events/2007/deptweb academictech.gallaudet.edu/events/2007/deptweb academictech.gallaudet.edu/events/2007/deptweb
Dept Reps (Content Authors) • No Web Authoring Experience Required • Basic Word Processing Skills • Willingness to Learn to Crop/Resize Photos • Attendance at Workshop: Writing and Video for the Web • Time to Gather and Post Content • Agreement to share ideas with other depts via Blackboard and email (webAAdepts@gallaudet.edu) c academictech.gallaudet.edu/events/2007/deptweb academictech.gallaudet.edu/events/2007/deptweb
Training – Web Development • June – Complete Dept Web Content Profile, Write Content, Collect Pictures, Videos • Digital Camcorder for 1 Year – Photos – VideoPanasonic SDR-H200 Widescreen, Standard • Use It for Web Content: Camcorder Belongs to Dept • Don’t Use It: Camcorder Goes to AT Media Services for Loan Out • July/August - One Week – Five ½ Days • Create Content, Learn CMS • Training Staff from AT e-Learning and PR Web • Ongoing Support c academictech.gallaudet.edu/events/2007/deptweb academictech.gallaudet.edu/events/2007/deptweb
Communications webteam@gallaudet.edu (Tech Team) webAAdepts@gallaudet.edu (Dept Reps) email list to be set up on May 18, 2007 http://my.gallaudet.eduOrganization: AAweb to be setup May 18, 2007 Dept Web Content Profile available May 25, 2007 Notes: at.gallaudet.edu/events/2007/deptweb c academictech.gallaudet.edu/events/2007/deptweb academictech.gallaudet.edu/events/2007/deptweb
Preparation for Next Week • Review how well your dept shows up in • Search from Gallaudet’s Home Page • Search from Google.com or other search engines • Bring examples of or links to web pages you like (share via webAAdepts@gallaudet.edu, after 05-18) • Think about how dept info fits content areas • Be prepared to vote on issues like menu items • If you’ll attend training, bring your calendar
Agenda – May 24, 2007 10:00 – 10:30 Open Discussion, Questions 10:30 - 11:45 Voting and Decisions 11:45 – 12:00 BREAK 12:00 – 1:00 LUNCH – Rep Info, Training Schedule Confirmed Summary
May 17 Lunch - Discussion • What content areas are missing? • Content area titles right? Content order? • What ideas do you have for your web site? • What questions do you have about the project? Report and Questions at 12:30