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carbon heroes From web to mobile – the evolution of online journey sharing. April 25th 2013. The longest journey starts with a single step. “Connected Devices”. The longest journey starts with a single step.
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carbon heroes From web to mobile –the evolution of online journey sharing April 25th 2013
“Connected Devices” The longest journey starts with a single step
Smart Connected Devices by Category, Shipments, Market Share, 2012-2017 (units in millions)1 1 Source: IDC The longest journey starts with a single step
Native Apps vs. HTML5 • Apps vs. HTML5 • Android vs. iOS • Hybrid Native Apps with HTML5 wrapper • Fragmentation • Version control • Functional inconsistency The longest journey starts with a single step
clear that mobile was now the company's be all and end all "To say that mobile is important to Facebook is the under-exaggeration of all time" last quarter, users spent more time with Facebook on their mobile phones than on the desktop The longest journey starts with a single step
“the most immersive & best state-of-the-art Facebook experience” “as important - if not more important - than television” The longest journey starts with a single step
Desktop Function vs. Mobile The longest journey starts with a single step
Mobile App – Journey Planning • Dynamic planning – more touchpoints The longest journey starts with a single step
Mobile App – Data Accuracy • Routes, speeds = mileage & carbon data • Privacy issues. The longest journey starts with a single step
Craig Barrack M: 07957 18 78 98 E: craig@carbonheroes.com T: @carbonheroes F: facebook.com/carbonheroes