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Europe Beef

Europe Beef. Domestic production is declining faster than consumption Need for imports but from where? Is the new quota going to be an enduring advantage for US beef?. Europe Beef. Positives US beef occupies its own niche EU beef is inconsistent. Europe Beef. Hurdles

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Europe Beef

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  1. Europe Beef Domestic production is declining faster than consumption Need for imports but from where? Is the new quota going to be an enduring advantage for US beef?

  2. Europe Beef Positives • US beefoccupiesitsown niche • EU beefisinconsistent

  3. Europe Beef Hurdles • Relative prices • Acceptance of use of PRT’s • Animal welfareregulations • Deepconcern over the products of clonedanimals

  4. Europe Beef Marketactivities • Daily contact withimporters, their clients, EU officials, the EU industry and their Brussels’ representatives. • HRI seminars/tastings promotions in cash and carry outlets. Retailstarting.

  5. Europe Pork • Large market 22.5 Million MT • Self sufficient, but plenty of niches • Ractopamine free • Longtermperpsective of opening to imports

  6. Europe Pork • H1N1 is not an issue for consumers of pork Marketactivities: • Maintaining contacts with the trade • Trade shows • Trade teams to the US

  7. Middle East • Despite the squeeze on financingparticularly in the construction sectorfoodconsumption has faredwell • Multiple openings of new franchised restaurants and rapiddevelopment of ‘western’ style retail stores. • Relativelyhighpurchasing power

  8. Middle East • Egyptstill the primary destination for US beeflivers • United ArabEmiratesenforce UTM requirement

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