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Third Platform Apps & EMC: Redefining IT & Helping Our Customers Lead The Way. Kenny Pool Advisory Systems Engineer. Home, Driving & Work. 3 rd Platform – A Definition.
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Third Platform Apps & EMC: Redefining IT & Helping Our Customers Lead The Way Kenny Pool Advisory Systems Engineer
3rd Platform – A Definition “…Four Interdependent Trends: Social Interaction, Mobility, Cloud, And Information" As A "Nexus Of Forces" That "Is Transforming The Way People And Businesses Relate To Technology” -Gartner
3rd Platform – A Definition … Plus Security And Agile
Cloud • Data Developers IT Staff Users Focus On Users And Their Needs • Mobility • Security Applications & Data On Mobile Devices App App App App New Customer Centric Applications Data Lake & Real Time Analytics • Social • Agile Software Defined Data Center & Hybrid Cloud Adaptive Behavior Driven Analytics
Make Work Easy & Productive Your Files… Your Device… Your Choice • Mobility
Agile Revolution Highest Priority Is To Satisfy The Customer Through Early And Continuous Delivery Of Valuable Software • Individuals And Interactions • Over Processes And Tools • Working Software • Over Comprehensive Documentation • Customer Collaboration • Over Contract Negotiation • Responding To Change • Over Following A Plan V1 • Agile V2 V3
Results • Agile - Jonathan Murray, Warner Music Group
EMC’s Answer For Developers: Pivotal Agile Applications Data Lake Cloud OS “The New Hardware”
Data Comparing Data Structures • 3rd Platform • Unstructured / Object / Variable • NoSQL • Distributed • Commodity Systems • Open-source • 2nd Platform • Structured / Tables / Consistent • Relational • Centralized • Enterprise Systems • Licensed
Data HDFS Storage Greater Insights: Consolidated Storage & Analysis New Data Sources Traditional Data Sources Unstructured Data Structured Data Forecast Data LocationData Shipping Data 10101010100101010011001010101111101010100101 UserUsage Data Social, Video Data Telemetry Data
Build An Architecture For Today… And Tomorrow 3rd Platform Data Center 2nd Platform Data Center Traditional Applications Next Gen Cloud Applications VM VM VM VM VM VM VM VM vSphere vSphere VSAN - Internal Storage Pool VSAN - Internal Storage Pool External Storage Pool External Storage Pool VMAX VNX Isilon Self Service Self Service Automation Automation Reporting Reporting Provision Provision 3rd Party Commodity Commodity Commodity
Cloud Software Defined Data Center • IT Storefront • IT Portal / Orchestration Service Blueprint Software Defined Datacenter Security Policies Service Tiers ABSTRACT THE INTELLIGENCE ServerManagement Storage Management Network Management Security Management Storage Management Public Cloud Management
An Architecture For Today… And Tomorrow 3rd Platform Data Center 2nd Platform Data Center Traditional Applications Next Gen Cloud Applications VM VM VM VM VM VM VM VM vSphere vSphere VSAN - Internal Storage Pool VSAN - Internal Storage Pool External Storage Pool External Storage Pool VMAX VNX Isilon Self Service Self Service Automation Automation Reporting Reporting Provision Provision 3rd Party Commodity Commodity Commodity
An Architecture For Today… And Tomorrow Tomorrow’s Data Center Today’s Data Center Traditional Applications Next Gen Cloud Applications VM VM VM VM VM VM VM VM vSphere vSphere ViPR Controller VASA VSAN - Internal Storage Pool VSAN - Internal Storage Pool OBJECT HDFS BLOCK FILE ViPR Data Services VMAX VNX Isilon 3rd Party Commodity Commodity Commodity External Storage Pool External Storage Pool
Cloud One Data Center, And One Architecture Tomorrow’s Data Center Traditional & Next Gen Cloud Applications vSphere VM VM VM VM VM VM VM VM ViPR Data Services ViPR Controller OBJECT HDFS BLOCK FILE VSAN - Internal Storage Pool VMAX VNX Isilon Commodity 3rd Party External Storage Pool
Advanced Persistent Threat • Security
Identity & Access Management • Security Two-Factor Analysis Engine Download Sales Pipeline Read Email Private Cloud User Action AdditionalAuthentication Username &Password IDENTITY & ACCESS MANAGEMENT FRAUD PREVENTION Big Data Repository Out Of Band Fraud Network Device Profile User Behavior Profile Public Cloud TransferFunds Access Bank Account Challenge Q Additional Authentication Username &Password
Cloud • Data Developers IT Staff Users Focus on Users And Their Needs • Mobility • Security Applications & Data On Mobile Devices App App App App New Customer Centric Applications Data Lake & Real Time Analytics • Social • Agile Software Defined Data Center & Hybrid Cloud Adaptive Behavior Driven Analytics
Application Lifecycle Platform • Cloud