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Referral Marketing is one of the best marketing strategies creating an effective referral program by using a referral marketing software.<br>
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Word of Mouth Marketing “Have you heard of that new burger outlet in the town? It serves amazing burgers. Also, the staff is really good”- you’ll have had this conversation sometime with your friends. This is how you do word of mouth marketing. You need to serve your customer right; a happy customer is everything you need because that is only when they will recommend you to their friends. By Word of Mouth Marketing, a business can earn 2 times more than the usual sales. 92% of the people will read the reviews before buying any product online. You need to work hard to gain the trust of your clients.
Targeted Customers Don’t sell anything to everyone. You need to know what the demand of your customers is. You are a clothing brand, and your referral program says: “Refer-a-Friend and gets 2 tees for Free!” Or, you could have tried using: “Refer-a-Friend and get a tee and denim free!” Invest in A/B Testing and do various surveys to know your customers’ behavior better. Because they are only going to share the referral to their friends only if they see they are getting a benefit out of it. There are various ways you can target a customer, such as:
Referral marketing Referral marketing is the method of promoting products or services to new customers through referrals, usually word of mouth. Such referrals often happen spontaneously but businesses can influence this through appropriate strategies.
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