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The 21st Century Consumer and CRM Systems

It seems like yesterday when a consumer had no option but to visit a store to buy any product. But now, with an increase in technology consumer behavior has evolved tremendously.

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The 21st Century Consumer and CRM Systems

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  1. The 21st Century Consumer and CRM Systems

  2. Introduction With an increase in technology consumer behavior has evolved tremendously. Adapting to these changes have been crucial for businesses to succeed in the 21st century.

  3. CRM and Consumer When CRM was initially launched in late 2000’s, it was not developed considering the massive change in consumer behavior and development in technology. If you are a business owner who absorbed the CRM software during those times, it’s time that you make a change.

  4. CRM and Social Media Disregarding the sheer importance of social media can cost an owner his entire business. A study noted that there are more than 4 billion internet users and 3.4 billion social media users across the globe, recorded just in 2019. A typical CRM system did not involve the ‘social’ aspect but now, there are new and improved CRM software that incorporate various social media strategies and analytics. It is also important to have a good presence of your brand. With CRM using the social media features, you will be able to readily track every word your existing and potential consumer is talking about your brand.

  5. CRM and Mobile The total world population in 2019 stands at 7.6 billons out of which 5.1 billion are carrying a mobile/smartphone at any given point of time. Ability to track sales and customer data through phone, instant and real-time communications and selling can be conducted comfortably though the means of mobile CRM. This also provides you and your team the facility to store all the data that churns out of business communication on a daily basis on a cloud bases storage system. A great benefit that cuts down cost and rejects the necessity of a local storage facility.

  6. Electronic CRM CRM is all electronic but e-CRM is nothing like a traditional CRM. This provides for the advent of Sales Force Automation as everything starting from customer service to customer relations all integrate to become a bigger part of the online medium. The system helps you to discover the right consumer while assisting them with the right kind of information. While the notion of marketing i.e. being able to customize your strategies from person to person stands the same, the new age customers have a short attention span. To seize the opportunity and get to each customer, Electronic CRM’s come into the play. The system sends instant replies and makes personalized communication with customers making them feel involved.

  7. Contact Information To tackle a 21st-century customer you have to be a 21st-century business which means adapting to the changes in hand. Find out what all your software is missing and then look for a CRM that has everything that your business demands. Website:- https://soffront.com/ Email :- info@soffront.com Call :- 1-800-Soffront(763-3766) Address:- 6431 West Sahara Ave, Suite 250, Las Vegas, NV, 89146, USA

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