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The revenue generated by the market was over USD 20 billion in 2022 and is expected to reach more than USD 47 billion in 2028 and is expected to grow with a CAGR of about 15% over the forecast period 2022-2028.
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Market Drivers Growing health consciousness among cigarette smokers. Accessibility to a large range of nicotine replacement therapy (NRT) products.
Market Segmentation
Segmentation by Region North America • Asia Pacific • Europe • RoW • China, Japan, India, • South Korea, Australia, Rest of Asia-Pacific • Germany, United Kingdom, France, Italy, Rest of Europe Latin America, Middle East, Africa U.S., Canada, Mexico
Leading Market Players • Takeda Pharmaceutical Co., Ltd. • Pfizer, Inc. • NJOY, Inc. • Imperial Tobacco Company of India Limited. • Cipla Ltd. • Revolymer PLC • Novartis International AG • Mcneil AB • Glaxo Smith Kline PLC • Others
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