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Great Food, Lousy Service

Great Food, Lousy Service. Topic Modeling for Sentiment Analysis in Sparse Reviews. Robin Melnick rmelnick@stanford.edu. Dan Preston dpreston@stanford.edu. OpenTable.com. Short. Words. Characters. Sparse.

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Great Food, Lousy Service

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  1. Great Food, Lousy Service Topic Modeling for Sentiment Analysis in Sparse Reviews Robin Melnick rmelnick@stanford.edu Dan Preston dpreston@stanford.edu

  2. OpenTable.com

  3. Short Words Characters

  4. Sparse “An unexpected combination of Left-Bank Paris and Lower Manhattan in Omaha. Divine. Inspirational and a great value.” • Food? • Ambiance? • Service? • Noise?

  5. Skewed

  6. Correlations

  7. SVM + Features, Features, Features! • 30+ preprocessing and SVM classification features, • ~50 configurations

  8. Key Features • Stemming • Porter 1980 via NLTK • <fast>, <faster>, <fastest> <fast> • Negation processing • (enhanced approach from Pang et al. 2002) • “Not a great experience.”  NOT_great • “They neverdisappoint!”  NOT_disappoint • Net sentiment count • pos/neg lexicon (Harvard General Inquirer) • running +/- count • “Incredible(+) food, but our server was rude(-).”  (0)

  9. Results (so far) • Trained on 10,000 reviews • Tested on ~80,000 reviews • Accuracy • Baseline: 50.0% • Intermediate model: 56.6% (1.13x) • abs( average scoring delta ): 0.56

  10. Topic Modeling Hand-seeded topic-word list expanded via WordNetSynSets • sub-topic classifiers • topic-filtered n-grams • <soupFOOD was fantasticADJ> • <fantasticADJsoupFOOD was> • topic-word proximity filtering • both above  <fantasticADJ/FOOD>. Results:

  11. Word-Rating Distributions “decent” “worst” “mediocre” “solid” “exceeded”

  12. Frequency-Weighted Entropy Model • Accuracy • Baseline: 50.0% • Intermediate model: 56.6% • Best (entropy) model: 58.6% (1.17x) • abs( average scoring delta ): 0.56 0.52

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