New Work. New World. New Education. The Three Must Meet. Tom Peters/ 09.16.2004

1. New Work. New World. New Education. The Three MustMeet.Tom Peters/09.16.2004

2. All Slides Available at …tompeters.com

3. 1. Work Will Never Be the Same!

4. 108 X 5vs. 8 X 1** 540 vs. 8 (-98.5%)

5. And Now the Equivalent …White Collar Revolution!

6. “A bureaucrat is an expensive microchip.”Dan Sullivan, consultant and executive coach

7. 2. Welcome to an Age of Self-determination!

8. Anne Busquet/ American ExpressNot: “Age of the Internet”Is: “Age of Customer Control”

9. The control revolution.The potentially monumental shift in control from institutions to individuals made possible by new technology such as the Internet.Source: Introduction, The Control Revolution, Andrew Shapiro

10. “The Web enables total transparency.People with access to relevant information are beginning to challenge any type of authority. The stupid, loyal and humble customer, employee, patient or citizen is dead.”Kjell Nordstrom and Jonas Ridderstrale, Funky Business

11. Message: We are on the cusp of a “People’s[customer/ patient/ citizen/ etc.]Revolution.”

12. “Hyperlinks subvert hierarchy!”The Cluetrain Manifesto

13. “HR Employee Self-Service/ESS”John Pask/IHRIM

14. B2E**Business to Employee (IHRIM.link)

15. “Systems supporting one-to-one employee relationships will add competitive advantage.” “Employees expect far more access and control over their own information.”Source: IHRIM.link (2-3.200)

16. “Managing Benefits: Let Workers Do It”Source: Headline, Money & Medicine, New York Times (12.06.00); cited are specialist companies such as eBenX and Vivius of Minneapolis

17. “Human resource management (HRM) systems will begin to look more like customer relationship management (CRM) systems—where we must know as much about our people (existing and future) as we do about our customers.”“Applications in the future will be much more personalizable. Every user will have a customized way of working with their information. There will be more of a self-learning and intuitive model than we have today.”Source: IHRIM Journal (12.2000)

18. “A seismic shift is underway in healthcare. The Internet is delivering vast knowledge and new choices to consumers – raising their expectations and, in many cases, handing them the controls. [Healthcare] consumers are driving radical, fundamental change.”Deloitte Research, “Winning the Loyalty of the eHealth Consumer”

19. “We expect consumers to move into a position of dominance in the early years of the new century.”Dean Coddington, Elizabeth Fischer, Keith Moore & Richard Clarke, Beyond Managed Care

20. Corporate Resistance to “It”“It all goes back to fear of losing control!”The Cluetrain Manifesto

21. How Dare They!“Surfing the net is new route to college: But counselors fear that some students will pick schools with little guidance”Headline, p1A, USA Today, 10.03.00

22. 3. We Take Charge II: BrandYou Rules!

23. “If there is nothing very special about your work,no matter how hard you apply yourself you won’t get noticed, and that increasingly means you won’t get paid much either.”Michael Goldhaber, Wired

24. 2010 “Demographics”:By 2010, full-time workers will be in the minoritySource: MIT study (28August2000)

25. New World of Work< 1 in 10 F500#1: Manpower Inc.Freelancers/I.C.: 16M-25MTemps: 3M (incl. CEOs & lawyers)Microbusinesses: 12M-27MTotal: 31M-55MSource: Daniel Pink, Free Agent Nation

26. Taylorism to Tailorism: “Free Agency is the real new economy!”Source: Daniel Pink, Free Agent Nation

27. “The fundamental unit of the new economy is not the corporation, but the individual. Tasks aren’t assigned and controlled through a stable chain of command but are carried out autonomously by independent contractors - e-lancers - who join together in fluid and temporary networks to sell goods and services. When the job is done, the network dissolves and its members become independent again, circulating through the economy, seeking the next assignment.” Thomas Malone and Robert Laubacher

28. Message:Distinct … or Extinct

29. “You are the storyteller of your own life, and you can create your own legend or not.”Isabel Allende

30. 4. EduK80(Education, K-80)

31. “My ancestors were printers in Amsterdam from 1510 or so until 1750, and during that entire time they didn’t have to learn anything new.”Peter Drucker, Business 2.0 (08.22.00)

32. “The average knowledge worker will outlive the average employing organization. This is the first time in history that’s happened. … So the center of gravity of higher education is shifting from the education of the young to the continuing education of adults.”Peter Drucker, Business 2.0 (08.22.00)

33. “Knowledge becomes obsolete incredibly fast. The continuing professional education of adults is the No. 1 industry in the next 30 years … mostly on line.”Peter Drucker,Business 2.0 (22August2000)

34. REQUISITE ATTITUDE2001: “You must realize that how you invest your human capital matters as much as how you invest your financial capital. Its rate of return determines your future options.Take a job for what it teaches you, not for what it pays. Instead of a potential employer asking, ‘Where do you see yourself in 5 years?’ you’ll ask, ‘If I invest my mental assets with you for 5 years, how much will they appreciate?How much will my portfolio of career options grow?’ ”Stan Davis & Christopher Meyer, futureWEALTH

35. 5. Why Does Business Abhor Training?

36. 26.3

37. 3 Weeks in May“Training” & Prep: 187“Work”: 41(“Other”: 17)

38. 1% vs.367%

39. Divas do it. Violinists do it. Sprinters do it. Golfers do it. Pilots do it. Soldiers do it. Surgeons do it. Cops do it. Astronauts do it.Why don’t businesspeople do it [very much]?

40. T/D > 1.0

41. Conclusion: “We” are not serious!

42. HRFolks: YOU– not “marketing” -“OWN” THE “BRAND PROMISE”!(If you wish.)

43. Titles!Manager HRIS to Manager Human Capital Assets or Manager Employee Marketing**IHRIM.link (2-3.201)

44. 6. Independence Rules (Redux)!

45. Beware Lurking HR Types … One size NEVER fits all. One size fits one. Period.

46. 48 Players = 48 Projects = 48 different success measures

47. “Learn not to be careful”Photographer Diane Arbus to her students (Careful = The sidelines, per Harriet Rubin in The Princessa)

48. The NAESP …

49. Attributes of Those Who “Made” the 10th Grade History Book • Committed! • Determined to make a difference! • Focused! • Passionate! • Irrational about their life’s project! • Ahead of their time / Paradigm busters! • Impatient! / Action Obsessed

50. Attributes of Those Who “Made” the 10thGrade History Book • Made lots of people mad! • Flouted the chain of command! • Creative / Quirky / Peculiar! / Rebels! / Irreverent! • Masters of improv / Thrive on chaos / Exploit chaos!