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ENGL 317: Research Sources & Strategies

ENGL 317: Research Sources & Strategies. Ms. Shana Gass, MSLS, MS sgass@towson.edu Reference Librarian September 2010. Library Web Site. Subject Gateway for Business recommended!!. Books on Careers, Interviewing, Resumes…. “OOH,” Occupational Outlook Handbook: http://www.bls.gov/OCO.

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ENGL 317: Research Sources & Strategies

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  1. ENGL 317: Research Sources & Strategies Ms. Shana Gass, MSLS, MSsgass@towson.edu Reference Librarian September 2010

  2. Library Web Site Subject Gateway for Business recommended!!

  3. Books on Careers, Interviewing, Resumes…

  4. “OOH,” Occupational Outlook Handbook: http://www.bls.gov/OCO

  5. Employment & Other Business Law

  6. Equal Employment Opportunity Commission: http://www.eeoc.gov Employment discrimination issues

  7. West’s Encyclopedia of American Lawlibrary database – use Research Databases List

  8. I looked up the Lanham Act forbackground… • Further readings!!!!! • Maybe theseare availableat Cook?

  9. Find a Case: LexisNexis Academic library database Let’s go to the Subject Gateway for Business! Next steps:Step 1: Go to LexisNexis Academic Step 2: Find: Look up a Legal Case…by parties (main page) Step 3: Type in names of parties for case & search

  10. Small Business Resources • Business Plans HandbookREFERENCE HD62.7 .B865  • Bplans: Sample Business Planshttp://www.bplans.com/sample_business_plans.cfm

  11. Try It • Go to http://www.bplans.com/sample_business_plans.cfm • Find a Business plan of your choice • What are some of the elements of a business plan?

  12. Demographics in:US Census, American Factfinder:http://factfinder.census.gov

  13. Try It • Access Factfinder.census.gov • Look up your hometown (or zip / county / state) • In which ways is your hometown similar to the US Average? • In which ways is it different? • Use American Community Survey (same page) for current estimates

  14. More Marketing Sources See Cook Library Guide to Secondary Data Sources – on MARKETING Subject Gateway

  15. Company Information For a profile: LexisNexis Academic database > Company Profiles > type company name & remember to select Hoover’s (especially for bigger companies) For articles:Try library databases: LexisNexis Academic > News section, Business Source Complete,* Factiva, RDS Business Suite* We used Business Source Complete a lot during the class

  16. Article Searching: Big 4 Business Article Databases • Topics: • Companies • Industries • Workplace issues • Economic issues • Documents • Newspaper & magazine articles • Scholarly journal articles • Company & industry profiles • Reports • Data & statistics

  17. Happy Database Searching Tips • Choose appropriate database • Simplify search words: 2 - 4 words to describe topic • Use the right search connectors • Not happy with results? Try other search words • Questions? Ask a librarian

  18. Search Connectors • Intersecting concepts: Use AND • business AND ethics • Synonyms or “parallel” concepts: Use OR • hiring OR recruiting • Truncate for “wiggle room” • employ* finds employ, employee, employees, employment… • In LexisNexis the truncation symbol is !

  19. Try It • Let’s all get into Business Source Complete database from the ENGL 317 Course Gateway

  20. New Rules for APA & MLA • MLA • Formats noted: print, web, etc. • URLs not required for web sites • APA • DOI for scholarly articles • Database not required in citation • Look up journal “homepage” • Because these rules are so new, it is wise to double check with any professor who is grading you! • Online article citation examples follow

  21. APA Style In-text Citation for an Article (HTML)from a Database (Business Source Complete) In-text: Mobile devices increase access to sensitive corporate data (Swartz, 2006). In-text with signal phrase: Swartz (2006) points out that mobile devices increase access to sensitive corporate data.

  22. APA Style References List Entry for an Article (HTML)from a Database (Business Source Complete) Swartz, N. (2006). Safeguarding corporate secrets. Information Management Journal, 40(5), 24-30. Retrieved from http://www.arma.org/imj

  23. MLA Style In-text Citation for an Article (HTML)from a Database (Business Source Complete) In-text: Mobile devices increase access to sensitive corporate data (Swartz 25). In-text with signal phrase: Swartz points out that mobile devices increase access to sensitive corporate data (25).

  24. MLA Style Works Cited Entry for an Article (HTML)from a Database (Business Source Complete) Swartz, Nikki. “Safeguarding Corporate Secrets.” Information Management Journal 40.5 (2006): 24-30. Business Source Complete. Web. 2 Feb. 2010.

  25. Questions? Shana GassReference Librarian Cook Library, Towson Universitysgass@towson.edu / 410-704-2395 Thanks and good luck!

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