Down Syndrome Awareness and Attitudes Study - Nielsen Cares

1. DOWN SYNDROME AWARENESS & ATTITUDESTUDY FOURTH WAVE May, 2019

2. NIELSEN CARES- WE DO CARE Each year Nielsen Baltics actively takes part in the Global Nielsen initiative Nielsen Carestrying to apply company research knowledge and experience for building the better society for all of us. Nielsen supported Association Of People With A Down Syndrome in Lithuania for the 4th time alreday at evaluation of: Somefacts • Down syndrome is one of the most common human genetic disorders. • The estimated incidence of Down Syndrome is between 1 in 1,000 to 1 in 1,100 live births worldwide. • Down syndrome occurs in people of all races and economic levels. • In developed counytries peoplewith Down syndrome attend school, work, participate in decisions that affect them, have meaningful relationships, vote and contribute to society in many wonderful ways. • Comparison of the public opinion about the people with a Down Syndrome in Lithuania, Latvia, Estonia(in April’201) • Theattitude towards educaiton of children with Dawn syndrome and eployemnt of people with Down syndrome

3. ABOUT THE STUDY Down Syndrome Awareness & Attitude study was conducted in April‘2019 Sample size: Lithuania n=1607, Latvia n=1608, Estonia n=1610 Sample composition: 16 – 65 year old country residents, representative quotas to each country’s population on Age, Gender, Community size Interview Length: up to 7minutes. Data acquisition method –Online (Nielsen Omnibus) Study questionnaire was created by Nielsen with cooperation and advise of the Association of People with Down Syndrome in Lithuania

4. STUDY RESULTS

5. Have you personally ever met / encountered people with Down syndrome in a real life? % Base: All respondents, Lithuania n=1607, Latvia n=1608, Estonia n=1610

6. Have you personally ever met / encountered people with Down syndrome in a real life? % Base: All respondents, Lithuania n=:

7. Have you personally ever met / encountered people with Down syndrome in a real life? % Base: All respondents, Latvia n=:

8. Have you personally ever met / encountered people with Down syndrome in a real life? % Base: All respondents, Estonia n=:

9. Word “Dawn“ usage % Base: All respondents, Lithuania n=1607, Latvia n=1608, Estonia n=1610

10. Word “Dawn“ usage Rodomitik tie, kurieatsakė taip % Base: All respondents, Lithuania n=:

11. Word “Dawn“ usage Rodomitik tie, kurieatsakė taip % Base: All respondents, Latvia n=:

12. Word “Dawn“ usage Rodomitik tie, kurieatsakė taip % Base: All respondents, Estonia n=:

13. Education of children with down syndrome Q: Which of these statements best describes your personal opinion about the education of children with Down syndrome? Children with Down syndrome should be educated: 36% 34% 49% Base: All respondents, Lithuania n=1607, Latvia n=1608, Estonia n=1610

14. Education of children with down syndrome Q: Which of these statements best describes your personal opinion about the education of children with Down syndrome? % Children with Down syndrome should be educated: Base: All respondents, Lithuania n=:

15. Education of children with down syndrome Q: Which of these statements best describes your personal opinion about the education of children with Down syndrome? % Children with Down syndrome should be educated: Base: All respondents, Latvia n=:

16. Education of children with down syndrome Q: Which of these statements best describes your personal opinion about the education of children with Down syndrome? % Children with Down syndrome should be educated: Base: All respondents, Estonian=:

17. Attitude toward employee with down syndrome Q: Would you agree that person with Down syndrome would provide you services in a public places? 80% 68% 81% Base: All respondents, Lithuania n=1607, Latvia n=1608, Estonia n=1610

18. Attitude toward employee with down syndrome Q: Would you agree that person with Down syndrome would provide you services in a public places? Base: All respondents, Lithuania n=:

19. Attitude toward employee with down syndrome Q: Would you agree that person with Down syndrome would provide you services in a public places? Base: All respondents, Latvia n=:

20. Attitude toward employee with down syndrome Q: Would you agree that person with Down syndrome would provide you services in a public places? Base: All respondents, Estonia n=: