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Explore the importance of addressing housing residents' needs and wants to enhance living experiences. Discover trends in housing assessments, alumni interactions, and college housing preferences.
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Are We Giving Housing Residents What They Want or What They Need? Darlena Jones, Ph.D.Director of Education and Program Development EBI
What’s Important to Residents? Peer Interactions has been the top predictor since 1998 Dining Services and Room have been top predictors since 1998 NOTE: Results from the 2011 ACUHO-I/EBI Resident Assessment (284 institutions)
2011 Residence Hall Performance Higher Rated Factor but still below “Goal” Lower Rated Factors NOTE: Results from the 2011 ACUHO-I/EBI Resident Assessment, 270 institutions submitting 376,000 responses
Changes from 2005 to 2011 Dining shows great improvement! Room/Floor Environment shows great improvement! Unfortunately, we have a decline in Personal Interactions(the Top Predictor), hmm… NOTE: Data from the 79 institutions who continuously participated in ACUHO-I/EBI Resident Assessment from 2005 to 2011. All differences shown are statistical to p < .001
Interactions Important to Alumni 9 out of 10 graduates of business school say that one-on-one interpersonal relationship skills is extremely important to a successful career… …but, only 4 out of 10 graduates say they received good training within their program Data: 2800 alumni from 25 institutions in the 2009, 2010, 2011 EBI Undergraduate Business Alumni Study
Interactions Important to Alumni Highest Importance – one of the lowest in training Skill is Important to Career Program Enhanced Skill Data: 2800 alumni from 25 institutions in the 2009, 2010, 2011 EBI Undergraduate Business Alumni Study
Interactions Important to Persistence Peer Connections First-Year students with low levels of peer connections are more likely to leave school Social Integration First-Year students with low levels of social integration are more likely to leave school Data Set: Fall 2009 MAP-Works Fall Check-Up Survey and Fall Outcomes
Trends in Family Housing • 21st Century’s trends affecting residence architecture • “Media Rooms” becoming standard – not conducive to interaction • Average size of home is growing (but maybe now start shrinking due to economy) Ref: The Fax of Life: Work Invades the Refuge, Christian Science Monitor, Sept 2002
Trends in Family Housing • World War II Housing (1940s) • Large front porches wrappedaround front of home • 1 bathroom (if you were lucky!) and 2-3 bedrooms • 3.4 people per household • 3-4 people per bathroom? • 2-3 people per bedroom? • 21st Century Housing • Advent of air conditioning made the front porch unnecessary • Backyard patios are popular • 2 to 3 bathrooms and 3 to 4 bedrooms is “normal” • 2.6 people per household – one person per bedroom/bathroom? Ref: U.S. Census, HGTV
Trends in College Housing • Mid 20th Century • Most residence halls were built between World War II and the 1970s due to swelling enrollment numbers • Each hall housed 100s of students • 2-3 students per room • Small rooms (example = 10’x15’) • Hall bathrooms shared by 20-30 people Pictures: Oklahoma State University website
Trends in College Housing • 21st Century Housing – Suites, Super Suites, Apartments • Fewer people per bedroom • Bathroom(s) used only by roommates • Larger bedrooms • Separate living space becoming more common Image from Oklahoma State University website
CHO Survey – Personal Interactions To what degree do you feel that the following room types are conducive to interaction and engagement for freshmen residents? 82% of CHOs believe that Traditional Room (M) is extremely appropriate 60% of CHOs believe that Individual Contract Apt (S) are not appropriate for freshmen NOTE: M = Multiple Occupancy Rooms, S = Single Occupant Rooms Ref: 2008 EBI Chief Housing Officer’s Survey, 261 CHOs
CHO Survey - Recruitment To what degree is the availability of the following room types helpful in recruiting freshmen to the college/university? 56% of CHOs believe that Super Suites (S) would definitely help in recruiting 27% of CHOs believe that Traditional Rooms (M) do not help recruiting at all NOTE: M = Multiple Occupancy Rooms, S = Single Occupant Rooms Ref: 2008 EBI Chief Housing Officer’s Survey, 261 CHOs
Patterns? ? ? Decrease Interaction? Larger family homes Decrease Interaction? More private rooms 21st Century Residence Halls 21st Century Families
Food Consumption Trends Americans now spend nearly equal amounts on food at home and dining out Ref: AgMRC (resource center for producers of agriculture products) http://www.agmrc.org/agmrc/markets/Food/foodconsumptiontrends.htm
Trends in Family Dining • 84% of teens prefer to have dinner with families than to eat alone • Compared to teens who have frequent family dinners, those who have infrequent family dinners are: • More than twice as likely to have used tobacco / marijuana • Almost twice as likely to have drunk alcohol / gotten drunk • Not perform as well academically "Fast food has killed this [family dinners]. We have reduced eating to sitting alone and shoveling it in." Robin Fox, anthropologist, Rutgers University Ref: “The Importance of Family Dinners”, National Center of Addiction and Substance Abuse (CASA) at Columbia University, www.casacolumbia.org
Trends in Campus Dining • NACUFS suggests to target Generation Y or Echo Boomers with: • Information: Through the Web or on-premise notices, advertise upcoming meals. • Choices: Offer/sell them the add-ons to make “their” food and beverage purchases one-of-a-kind or to make existing items more appealing. • Grab-and-go: This group is on the move. • Convenience: Convenient eating locations and times. Ready-to-eat salads, fruits and vegetables. Ref: NACUFS website. “Leveraging Consumer Megatrends at Your College or University”
Trends in Campus Dining • Etiquette Dining Courses • Campuses are now offering websites / dinners teaching students how to dine properly • Examples: • Skidmore College “Real World Etiquette Dinner” • Minnesota State University “Business Etiquette Dinner” • MassBay Community College webpage: http://www.massbay.edu/Current-Students/Dining-Etiquette.aspx Kind of sad, isn’t it?
Patterns? ? ? Decrease Interaction? Teens eating alone… 21st Century Residence Halls College students eating alone… Decrease Interaction? 21st Century Families
What Rooms Do They Live In? Majority of Freshmen/First-Year live in a Traditional room Majority of Upperclassmen live in Apartments NOTE: Results from the 2011 ACUHO-I/EBI Resident Assessment, 270 institutions submitting 376,000 responses
Impact of Room Type on Interactions Traditional Room: Highest Levels of Personal Interactions Apartments: Lowest Levels of Personal Interactions NOTE: Results from the 2011 ACUHO-I/EBI Resident Assessment, 270 institutions submitting 376,000 responses
Do They Have Roommates? 87% have roommates 53% have a single room
Impact of Roommates on Interactions Multiple Occupancy: Highest Levels of Personal Interactions Single Occupancy: Lowest Levels of Personal Interactions NOTE: Results from the 2011 ACUHO-I/EBI Resident Assessment, 270 institutions submitting 376,000 responses
Are They Involved? Over 1/3 of freshmen/first-year are not involved in hall/apt activities Nearly ½ of upperclassmen are not involved in hall/apt activities NOTE: Results from the 2011 ACUHO-I/EBI Resident Assessment, 270 institutions submitting 376,000 responses
Impact of Involvement on Interactions Students who are very involved experience high levels of Personal Interactions Students who are not involved experience low levels of Personal Interactions NOTE: Results from the 2011 ACUHO-I/EBI Resident Assessment, 270 institutions submitting 376,000 responses
Meet other people • Live cooperatively • Resolve conflicts • Improve interpersonal relationships Is there a link between Personal Interactions, Dining, and Room? • Quality of food • Cleanliness of dining area • Dining environment • Service provided by dining staff • Dining service hours • Variety of the dining plan options • Value of your dining plan • Study in room • Sleep without interruption • Degree of privacy • Noise level on your floor
Link Between Dining and Interactions? 79% of students satisfied with dining report high levels of interactions NOTE: Results from the 2011 ACUHO-I/EBI Resident Assessment, 270 institutions submitting 376,000 responses
Link Between Room and Interactions? 74% of students satisfied with their room/floor report high levels of interactions NOTE: Results from the 2011 ACUHO-I/EBI Resident Assessment, 270 institutions submitting 376,000 responses
Sit-down dinner or “grab and go?” Maitre D Interaction or Privacy Front Desk Choose one Choose one I choose Privacy! I choose Grab and Go!
Dilemma Facing Housing… Or, give them what they need? Give them what they want…
Dilemma Facing Housing… CustomerSatisfaction Student Development and Learning
Student learning… Your biggest contribution to student learning may be in teaching students how to interact…
Difficult Populations? How do we build their levels of Personal Interactions?
Brainstorming * ACUHO-I Construction and Renovation Data: The Latest Trends in Housing Construction and Renovation, The Journal of College and University Student Housing, Vol. 36, No. 2, 2010
Darlena Jones, Ph.D.Director of Education and Program Development Darlena@webebi.com www.webebi.com