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INSERT SUPPLIER LOGO HERE. <insert supplier name here>. Discussion with <insert retailer/wholesaler name here> Time: 00:00 AM Table: 000 Existing Relationship Template June 2011. Purpose of template (Remove from slide deck).
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INSERT SUPPLIER LOGO HERE <insert supplier name here> Discussion with <insert retailer/wholesaler name here> Time: 00:00 AM Table: 000 Existing Relationship Template June 2011
Purpose of template (Remove from slide deck) • GMDC developed this template with specific objectives in mind: • To provide suppliers with a standardized presentation guide in order to facilitate a more productive and efficient 10 or 20 minute CCC appointment. • To ensure the basic needs/points of interest for retailer/wholesalers are identified • To deliver a collaborative “follow-up” process to help prioritize post conference activity, clarify interest levels and align expectations between supplier and retailer/wholesalers. • How to use this Template • This template was designed for use by a supplier when meeting with a retailer/wholesaler with whom they have a prior or existing relationship. Emphasis is on current status of the business, immediate/new opportunities and longer term or future initiative review. • Objectives, recommendations and notes are provided for each of the appropriate slides. • Customize for each retailer/wholesaler and add/edit presentation as necessary • Use GMDC slide master or copy and paste into company slide format • Print off and use as presentation and/or leave behind following meeting. • Pace your presentation to allow for retailer/wholesaler to respond and participate. • Addendums can be inserted earlier in presentation or left for reference • Use “Follow Up Activities” slide (page 7) to confirm level of interest and next steps • Recommendation: start follow up process at “one minute remaining” announcement
About our company… Insert pictures of facilities • <enter details about supplier here> • <location or headquarters, facilities, etc.> • <size or scale of the company> • <company’s core values / philosophy> • <list key brands> Insert brand logos, etc. Insert pictures of facilities
New items needed in your STORES… << item 1 >> << item 2 >> << item 3 >> • RATIONALE • << why does the retailer/wholesaler need this item – what are they missing? >> • ROLE IN THE CATEGORY • << How will this item help the category? >> • << What type of customer will this item appeal to? >> • DISTRIBUTION & SHARE • << Distribution or ACV in the retailer/wholesaler’s trade area>> • << the item’s market share in the retailer/wholesaler’s trade area >> • TRADE FUND SUPPORT • << Describe any funding for this item >> • OTHER PROGRAMS / INCENTIVES • << Describe any special incentives available to facilitate introduction of this item >> • RATIONALE • << why does the retailer/wholesaler need this item – what are they missing? >> • ROLE IN THE CATEGORY • << How will this item help the category? >> • << What type of customer will this item appeal to? >> • DISTRIBUTION & SHARE • << Distribution or ACV in the retailer/wholesaler’s trade area>> • << the item’s market share in the retailer/wholesaler’s trade area >> • TRADE FUND SUPPORT • << Describe any funding for this item >> • OTHER PROGRAMS / INCENTIVES • << Describe any special incentives available to facilitate introduction of this item >> • RATIONALE • << why does the retailer/wholesaler need this item – what are they missing? >> • ROLE IN THE CATEGORY • << How will this item help the category? >> • << What type of customer will this item appeal to? >> • DISTRIBUTION & SHARE • << Distribution or ACV in the retailer/wholesaler’s trade area>> • << the item’s market share in the retailer/wholesaler’s trade area >> • TRADE FUND SUPPORT • << Describe any funding for this item >> • OTHER PROGRAMS / INCENTIVES • << Describe any special incentives available to facilitate introduction of this item >>
support to grow our business together… Media coverage • << insert text here >> • << insert text here >> Promotional and merchandising support • << insert text here >> • << insert text here >> Trade marketing and investments Broker support • << insert text here >> • << insert text here >> • << insert text here >> • << insert text here >>
Key initiatives for next year 1 2 3 <initiative 1> <initiative 2> <initiative 3> • Name: <enter name here> • Description: <enter a description of the initiative here> • Categories: <enter the categories or type of items here> • Impact: $000K to $000K in sales • Name: <enter name here> • Description: <enter a description of the initiative here> • Categories: <enter the categories or type of items here> • Impact: $000K to $000K in sales • Name: <enter name here> • Description: <enter a description of the initiative here> • Categories: <enter the categories or type of items here> • Impact: $000K to $000K in sales
Follow-up activities: <insert Retailer/Wholesaler name> Notes: