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Five Leadership Essentials. CalCPA Education Foundation Webinar. Presenter. Vintage Foster, President, AMF Media Group
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Five Leadership Essentials CalCPAEducation Foundation Webinar
Presenter Vintage Foster, President, AMF Media Group Mr. Foster started AMF Media Group, a media strategy and communications firm, after two decades of success in the media industry. The transition from newspaper publisher to president of his own company was natural and he leads one of the fastest-growing public relations firms in Northern California. AMF Media Group’s client base includes Hewlett-Packard, Kaiser Permanente and Jamba Juice. The firm provides strategic marketing communications counsel to one of the largest non-profits in the East Bay and one of the Bay Area’s premier mentoring and scholarship organizations for disadvantaged youth.
Five Leadership Essentials • The path to becoming a trusted advisor is paved with integrity. • Today’s presentation provides a guide to walk that path, challenging as it may be throughout one’s career.
Empathy • The best leaders try to understand the perspectives of those they lead. • They endeavor to think like and learn from their employees. • If the leader gets this right, others enjoy following.
Trust • There are times when you don’t know the answer. • Never fake it. • Exhibiting confidence in others who know more than you about the situation is a strong signal of leadership.
Develop Those Around You • Give those you work with room to grow. • Guide their professional development by offering: • Assignments with increasing responsibility • Continuing education opportunities
Avoid Office Politics • Don’t play the office politics game. • Walking with integrity and honesty is the path of least resistance to leadership in any organization.
Develop Expertise in One Area • Leaders cultivate a working knowledge of many areas of their business. • To rise above, carve out one area of specialty and know it better than anyone else.