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Expansion and Greek Life in Canada

Expansion and Greek Life in Canada. Chris Pehlke, SC Ashley Haugh, AF. Historical Perspective. Greek Life Expansion: a Canadian tradition since 1879. Pre 1910 – Initial Canadian start-ups 1930s - 1950-70 1980s – 2 nd Wave Late 1990s – new Greek systems.

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Expansion and Greek Life in Canada

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  1. Expansion and Greek Life in Canada Chris Pehlke, SC Ashley Haugh, AF

  2. Historical Perspective • Greek Life Expansion: a Canadian tradition since 1879. • Pre 1910 – Initial Canadian start-ups • 1930s - • 1950-70 • 1980s – 2nd Wave • Late 1990s – new Greek systems

  3. Types of Greek Life Expansion • Absorption • Colonization

  4. Where’s this happened? • Cold-start colonizations have most recently occurred at: • University of Western Ontario, KS, AGD • Wilfrid Laurier University, AF, LCA • Ryerson AEP • York, AEP • University of New Brunswick, ZY • Waterloo, ZY

  5. Why Canada? • US Market in many cases is saturated, thus continued expansion needs to look beyond the Lower 48 States. • Canadian Universities generally have high academic standards. • Most Canadian Universities have a high degree of non-local students due to the dispersion of the Canadian Population.

  6. Benefits of Greek Life Expansion • Diversity • Increased Social Opportunities • NOTICED • larger recruitment budget for advertising • full-time professional recruiters • political clout • greater support from outside bodies • Funding

  7. Likely Fears • Rush Cannibalization/Competition • Change • Image

  8. Reality & Experience • Unique Market • New Experiences, new ideas

  9. Case Study Wilfrid Laurier University

  10. Men’s Rush Statistics 99 vs. 00

  11. Women’s Rush Statistics 99 vs. 00

  12. Extension Process • NPC Extension Bulletin • If no Panhellenic System, then requests comes directly from the College/University • NIC expansion requests go directly to NIC groups • Extension Committee • Presentation Packet & Materials

  13. Alumni Strength Housing – quality & availability Greek System Strength / University Support Campus Image Potential Membership Recruitment Statistics Risk Management University Standards/Rankings Group Interest Misc. 10 Criteria Areas

  14. Colonization 101 • Educational Leadership Consultant on campus • Delayed Recruitment • Suspension of COB • Continual Recruitment • Training and Development • Full Members of Greek System

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