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REACH YOUR POTENTIAL ….. WHY?. WHY?. To sell complete “natural health programs” to your customers. BETTER results HIGHER average sales REPEAT business. REACH YOUR POTENTIAL programs address key ailments customers are seeking . WHY?.
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WHY? • To sell complete “natural health programs” • to your customers. • BETTER results • HIGHER average sales • REPEAT business REACH YOUR POTENTIAL programs address key ailments customers are seeking.
WHY? • It assists you & your staff to sell complete programs that get results. • AND……. • Build consumer confidence & loyalty.
WHY? • The knowledge, service and support we offer will make nutrition housethe best choice for purchasing natural health products in Canada!
Stand Out from Other Retailers • Improve the customer experience • Personalization • Confident service and education
WHY? DIFFERENTIATE yourself in a competitive market BUILD consumer satisfaction & loyalty OPTIMIZE customer’s results
What’s in it for You? INCREASED average sale INCREASED units per transaction REBATES INCREASED consumer confidence, satisfaction and loyalty
Key to Selling the RYP Programs • Connect with your customers • Address their health concerns • Ask key questions, identify their needs • Mention RYP programs • Bring attention to RYP products
Key to Selling the RYP Programs • Bring attention to $2 savings • Use point of purchase materials to promote • the products • Post banners and contest posters • Understand RYP products benefits and features • Speak with confidence on the RYP products and program….. • your customers will follow your lead
Sales Tips When selling, promoting & discussing RYP with customers, look for some hidden meanings in their words…..
Sales Tips Words consistent with action/purchase: “I am” “Need to” “Must” “Ready” The customer may have already been in your store to ask questions.
Sales Tips Words consistent with contemplation: “I am thinking, I am thinking about it” “I should” “I would like to” “I may” “I am trying” “But” “Contemplation” consumers usually have the most questions. This is when most objections generally arise.
Sales Tips Words consistent with pre-contemplation: or not ready: “I am just looking” “My wife says I should” “My friend is doing this and….” Lots of “buts” or hesitation Pre-contemplative consumers may already be buying other products in your store. They are just at the start of “change” being on their radar. Don’t push these people too hard!
Sales Tips Remember to offer them SAVINGS Record the SALE under the customer’s Preferred Customer name Remind them of the CONTEST
Sales Tips GIVE them relevant RYP literature Suggest they come back in a week to discuss RESULTS OFFER to follow up with them via email or phone
Have some FUN…. this is your program