1 / 2

Business Ethics and CSR – Philip Morris Slovakia

Business Ethics and CSR – Philip Morris Slovakia. Lecture 1 Are “business” and “ethics” mutually exclusive terms? American and European perspectives on business ethics What is and what is not corporate social responsibility Corporate social opportunity – the business sense in CSR Discussion

storm
Download Presentation

Business Ethics and CSR – Philip Morris Slovakia

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Business Ethics and CSR – Philip Morris Slovakia Lecture 1 • Are “business” and “ethics” mutually exclusive terms? American and European perspectives on business ethics • What is and what is not corporate social responsibility • Corporate social opportunity – the business sense in CSR • Discussion Lecture 2 • How do we do business in PMI • CSR in practice • Communication • Contributions program design • Case study: Youth smoking prevention program in Slovakia

  2. Business Ethics and CSR – Philip Morris Slovakia Required background reading: FRIEDMAN, M.: The social responsibility of business is to increase its profit. The New York Times Magazine. Available from http://www.colorado.edu/studentgroups/libertarians/issues/friedman-soc-resp-business.html GELLERMAN, S. W.: Why ‘Good’ Managers Make Bad Ethical Choices. Harvard Business Review. Available from http://cursos.puc.cl/eaa200a-3/almacen/1300271782_jyugovic_sec1_pos0.pdf Other materials: PMI website - Tobacco regulation: http://www.pmi.com/eng/tobacco_regulation/pages/tobacco_regulation.aspx UN Global compact:http://www.unglobalcompact.org/AboutTheGC/TheTenPrinciples/index.html

More Related