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RMX 1500 Sales Training. Marisa Shumway, RMX Product Marketing. Objectives. Polycom ® RMX™ 1500 Describe where the RMX 1500 fits into the RMX Series and the Polycom UC Intelligent Core Articulate the RMX 1500 value proposition Understand the new features of RMX 1500
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RMX 1500 Sales Training Marisa Shumway, RMX Product Marketing
Objectives • Polycom® RMX™ 1500 • Describe where the RMX 1500 fits into the RMX Series and the Polycom UC Intelligent Core • Articulate the RMX 1500 value proposition • Understand the new features of RMX 1500 • Know the key features and benefits are included in RMX 1500 • Know how these key features/benefits help make RMX Series the best conference platform offering in the market • Clearly communicate the benefits of H.264 High Profile and why RMX is a key part of this leading differentiator from Polycom • Understand the competitive strengths of the RMX vs. Lifesize and / or other SMB offerings (COMING SOON)
Agenda • What is the Polycom® RMX 1500 • Part of Greater Story: Introduction to Polycom UC Intelligent Core and the RMX Series • RMX Strength and Leadership Focus on the RMX 1500 • Lowest TCO, Highest ROI through H.264 High Profile • Dynamic Resource Allocation & Flexible Networks • High Quality Experiences for IT and End-users • Unified Communications with Native Integration • Summary • Sales Tools and Support • Points of Contact
Polycom RMX Series Positioning Polycom RMX Series are real-time media conference platforms designed with intelligence built-in – including dynamic resource allocation, network flexibility and reliability and cost-effective scalability, all tightly integrated with major UC partners – connecting the most people in the highest quality at the lowest cost.
Polycom RMX 1500 Positioning The Polycom® Real-time Media Conferencing Platform (RMX™) 1500 is a flexible mid-range conferencing platform designed with intelligence built-in – extending the power of video, audio and content collaboration to the network edge, including branches, small offices, remote sites, and teleworkers the world over.
RMX 1500 Overview • Flexible mid-range conference platform • For large organizations, a cost effective way to extend benefits of multipoint video collaboration to the network edge • For midsize organizations, a cost effective entry to multipoint collaboration - supports ISDN, PSTN, H.323, SIP and mobile devices. • Based on the MPMx technology • Max capacity equals one MPMx card • Up to 360 audio calls, 60 SD calls, 30 HD calls • Key Features • Same code base as RMX 2000/4000 • Removable power supply • Field replaceable optional ISDN module (4 PRIs) • Supported in DMA 7000 distributed architecture
RMX 1500 Large Organization Benefits PolycomCMA / DMA Business Media Phone RMX 2000 RMX 1500 Cost effectively deploy video, audio and content collaboration to the network edge, including branches, • small offices, remote sites, • and teleworkers. RMX 4000 RMX 4000 RMX Pool of Conference Resources Immersive TelePresence VoIPPhone Conference Room Desktop Client Enterprise Wireless Conference Room PersonalTelepresence
RMX Midsize Organization Benefits • Cost-effective entry to multipoint video, audio and content collaboration • Supports common standards ISDN, PSTN, H.323, SIP and mobile devices • Unified Communications worldwide – from cell phone users to video desktop and all the way to telepresence, anytime, anywhere
RMX 1500: Part of Greater Story • UC IntelligentCore
The Changing Landscape Organizational Technology Social / Cultural Evolution Enablement Shift Economic Challenges Global Competition Efficiency Pressures Do More With Less Fast ROI/Lower TOC Tech Savvy Real time answers Social Media Virtual/Remote Workers Environmentally Responsible Virtualization Feature Rich / Easy to Use Presence Mobility Video
The Shift to Unified Communications (UC) • Simplify complex networks • Reduce infrastructure costs • Integrate and interoperate multiple protocols Convergence Ecosystem User Experience • Real-time business communications • Anywhere the network goes • Access with single interface Collaboration
Polycom UC Solution Components Personal Room Immersive • UC IntelligentCore Infrastructure Services • Professional Services • Immersive Telepresence • Support Services • Learning Centers
Polycom UC Intelligent Core B2B Communication Application DMA: BridgeVirtualization Business Application Phones Conference Phones CMA:Management, Scheduling, Gatekeeping RMX:Flexible Conference Platforms UC IntelligentCore Desktop Client Room Telepresence VideoContentManagement Recording and Streaming Digital Signage Immersive Telepresence Personal Telepresence
Polycom UC Intelligent Core • Connect the most people in the highest quality at the lowest cost • Lowest total cost of ownership and fastest ROI – up to 50% less bandwidth utilization over Cisco/Tandberg Only solution with dynamic resource allocation and network flexibility providing up to 3.5 times morecapacityvs.Cisco/Tandberg DMA RMX • Only native integration with leading UC applications and tools for wide-scale adoption and services delivery • Unsurpassed quality of experience combining Polycom UltimateHD™ with Lost Packet Recovery™ for high QoS even over the Internet CMA
Lowest Total Cost of Ownership Intelligent and most efficient services delivery provides the lowest total cost of ownership, fastest ROI NEW! MPMx cards support H.264 High Profile to deliver high definition at up to 50% less bandwidth • UC IntelligentCore DMA RMX CMA
High Definition at Lower Call Speeds Bandwidth Reduction UP TO 50%! “Our research has shown that a vast majority of video calls are being done at 768 Kbps or lower, so this move by Polycom is significant. Whoever said bandwidth was free?” – Andrew Davis, Wainhouse Research Bulletin February 22, 2010
RMX 1500 Capacity with New MPMx Cards • RMX 1500 uses the new MPMx cards – same cards used in RMX 2000 and RMX 4000 • Max capacity listed below – capacities start at 5 HD(720p)/10 SD/ 15CIF resources • Extends multiparty conferencing to more sites, more cost effectively – sam quality video at half the bandwidth
Dynamic Resource Allocation/Network Flexibility Allows more users to participate in conference calls (highest scalability), protects investments, reduces network complexity DMA RMX CMA
Dynamic Allocation of Resources: Mixed Call Environment Comparison RMX 1500 (151080p/30720p/60SD/90CIF) Codian 451530 HD / 30 Audio RMX has 1.5 times more capacity HD HD HD HD HD HD SD SD Desktop HD HD HD Resources available: Resources available: 77 79.5 81 78 90 84 87 24video30audio 25video 30audio 26video30audio 30video30audio 28video30audio 29video 30audio 27video30audio Only enough resources to do 4 more calls like this one Enough resources left over for 6 calls just like this one
Competitively Positioning Codian MCUs Codian does not dynamically allocate ports (resources) and is not optimized for real-world, mixed call-rate environments resulting in higher costs and greater network complexity • Connects Fewer Users at Higher Costs • Codian does not dynamically allocate resources • More boxes required • More licenses required • No H.264 High Profile network optimization • Lacks Best-in-Class UC & Telepresence Experience • Codian 4500 is not a unified bridge • Lower FPS • Limited audio features & scalability • Higher Administrative Burden For IT • Centralized architecture increases risk of failure • No profile-based conferences • Upgrades require more boxes
Unsurpassed Quality of Experience With RMX 1500, every call is easy to make, easy to join, and easy to manage – delivered in Polycom UltimateHD™ quality – for highest quality experience with built in audio and video enhancing technology See best quality with Symmetric HD1080p Hear best quality with Polycom Siren™ 22 DMA RMX Experience the extraordinary quality of 1080p: See and hear in crystal clear detail CMA
Native Integration With UC Environments, Devices, and Applications Simplified deployment, widespread adoption, and high quality user experiences: Bring collaboration to life!! Bridges various devices and networks with no gateways or extra “media” cards required RMX • Immersive telepresence, desktop clients, legacy systems, 3rd party endpoints
RMX Natively Connects Users • No gateways • No extra media cards • Administrator can monitor everyone • No one knows what data rate, resolution or protocol anyone else is using – no one cares • They simply connect 3rd partyH.323 EP @ 384K SIP @ 256K HDX in H.320 @ 512K Voice caller Telepresence in H.323 @4M
Polycom / TandbergMicrosoft Integration Analysis Although Polycom & Tandberg can provide similar MS integration features; Tandberg’s recommended gateway-based strategy (CVI) is more costly, requires more boxes, is not as resilient, and lacks best-in-class Exchange & OCS integration. * Recommended by Tandberg Documentation
RMX 1500 Summary Flexible, midrange conferencing platform with intelligence built-in • Large organizations: extend multipoint video collaboration to the network edge • For midrange organizations: cost-effective entry to multipoint collaboration • Based on the MPMx technology • Max capacity equals one MPMx card • Up to 360 audio calls, 60 SD calls, 30 HD calls • Same code base as RMX 2000/4000 • Supported in DMA 7000 distributed architecture
Polycom Global Services:Driving Investment Protection and Productivity Full Life Cycle Support Offerings Professional Services to Maximize ROI • Providing peace of mind and access to knowledgeable and expert resources to ensure communication and collaboration excellence • Delivering consistent quality for solution deployment and end user satisfaction Extensive Reach and Capabilities • Working in conjunction with a network of strategic partners ensuring global consistency and delivery
Service Offerings for RMX MPMx • On-site Installation • Targeted for RMX 1500 • Ideal for simple customer environments • Implementation • Targeted for RMX 2000 and RMX 4000 • Comprehensive end to end deployment solution • Volume discount program remains in effect • Support Offerings • Elite • Premier Plus • Premier Reminder: Maintenance contract required
Choosing the Right Configuration • RMX 1500 is a closed box • RMX 1500 comes with 2 hardware configurations • single, “MPMx-S”, with a capacity of up to 15HD/30SD/45CIF (VRMX1505HDR, VRM1510HDR, VRM1515HDR) • double, “MPMx-D”, 30HD/60SD/90CIF (VRM1520HDR and VRM1530HDR) • Upgrades are limited to the maximum license capacity for the hardware at this time • Take into consideration your customers future needs when selecting the right RMX product • Consider the RMX 2000 if the company is rapidly growing • RMX 1000 may be the right choice for a very small environment with limited needs – no DMA, etc.
Contacts and Resources • Resources on PRC • Polycom UC Intelligent Core CustomerBriefing & One-Pager • Product Bulletin #1209 for RMX 1500 Pricing WW • RMX v7.0 SE TOI • Contacts • Contact your Polycom Channel Manager with any questions you may have • Websites – Polycom.com, Polycom Resource Center • Polycom UC Intelligent Core sales tools • RMX 1500 datasheet, FAQ, Customer Presentation (COMING SOON) • Polycom University Trainings • RMX 1500 Sales Training
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