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Business Feasiblity Study. Motion Sensor Security System. Jeff Martello – Jared Sousa – Elizabeth Cobin – Debra Colbert- Maduforo – Edward Wagner. Business Concept. To provide peace of mind that loved ones are being monitored by an automated system. Industry Analysis.
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Business Feasiblity Study Motion Sensor Security System Jeff Martello – Jared Sousa – Elizabeth Cobin – Debra Colbert-Maduforo – Edward Wagner
Business Concept To provide peace of mind that loved ones are being monitored by an automated system.
Industry Analysis • Barriers to entry are moderately low • Threat from Buyer’s Bargaining Power is low • Threat from Supplier’s Bargaining Power is low • Threat of new entry or substitution is moderately low • Threat from Competitive Rivalry is low
Target Market Adults in charge of: Elderly parents (possibly physically handicapped or with a degenerative mental disease Mentally handicapped adult Physically handicapped adult The primary customers Baby boomers Age Income Market Analysis
Market Analysis • Market Size • Market Growth Rate • Life expectancy increases • Market Trends • Products developed for assisting independent living • Monitor systems • Key Success Factors in this market • Healthy living
Founding Team & Gap Analysis • Jeffrey Martello • Jared Sousa • Elizabeth Cobin • Debra Colbert-Maduforo • Edward Wagner Team Members
Product Development • Preliminary Drawings from Engineering Firm • Tooling of Prototypes • Testing of Prototypes • Finalized Design • Mass Production & Shipment
VALUE CHAIN customer Entrepreneur (Team) Online Stores CONSUMER Direct Salesvia web/phone Engineering Firm Manufacturer