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Your Choice. Your Voice. Budgeting for STUDENT Achievement

Your Choice. Your Voice. Budgeting for STUDENT Achievement. February 19, 2011. Context. BSA and the Strategic Roadmap. The Strategic Roadmap will lead LAUSD through its current challenging environment BSA adoption is imperative to the success of the Strategic Roadmap.

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Your Choice. Your Voice. Budgeting for STUDENT Achievement

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  1. Your Choice. Your Voice.Budgeting for STUDENT Achievement February 19, 2011

  2. Context

  3. BSA and the Strategic Roadmap The Strategic Roadmap will lead LAUSD through its current challenging environment BSA adoption is imperative to the success of the Strategic Roadmap

  4. Successful Adoption Requires Bottom-Up Demand 100% adoption by 2012-2013 All stakeholders need to be on board to ensure adoption and successful implementation • What is BSA? • Why choose BSA? • How will I engage with BSA?

  5. Barriers to Generating Demand Quotes taken from Memo: Report on School Site Councils, From Superintendent Cortines to Members, Board of Education, June 10, 2010

  6. BSA Strategic Solutions

  7. Establish Consistent, Inclusive Messaging • Introduce ‘Your Choice. Your Voice.’ • Tailor message to stakeholders • Saturate and strengthen existing channels

  8. Introduce ‘Your Choice. Your Voice.’ Your Choice. Your Voice. Budgeting for Student Achievement

  9. Build Awareness of ‘Your Choice. Your Voice.’ • Highlight why BSA is good for all • Call to action • Distribute via website, newsletters, email, mailings, fliers

  10. Tailor Message to Stakeholders

  11. Saturate and Strengthen Existing Channels LAUSD Website Traffic Statistics, case exhibit 9; KLCS TV: The Education Station, case exhibit 8.

  12. Redesign LAUSD Homepage NEWS & EVENTS STUDENTS FAMILIES PUBLIC EMPLOYEES Read the Latest 'We Are LAUSD: Weekly Update' for February 7-11, 2011 Congratulations Granada Hills Charter High School!The nine-member team and coaches win the LAUSD's 2011 Academic Decathlon competition.  Details here. District Releases School Experience Survey Results! Join Us on the Road to Success! Students are at the core of LAUSD’s four interconnected strategies, all of which will help us meet our goals to ensure all students are college-prepared and career-ready. To align resources for greater impact and equity, and to give schools the ability to target resources to meet their school-specific needs, we will bring funding and decision-making to schools and classrooms through the Budgeting for Student Achievement initiative. We are accountable for our students’ success. We will use data to personalize the supports that all of our employees need to be efficient and successful, from professional development and training, to creating measurable performance goals. As a district, we will use data to drive standards–based, effective instruction for all students, coupled with support and intervention, when students need extra assistance or accelerated learning. We will analyze multiple data points to differentiate the service and support we deliver to schools. In addition, we will capture and share best practices across all of our schools regardless of school models. See you on the road! ~ Superintendent Deasy Click Here to Voice your Support

  13. Revise School Report Card • Parent Awareness: Include BSA information in Learning Environment section • What is BSA? • Has my school adopted BSA? • What % of my zone has adopted BSA? • Does your child have an excellent attendance record? • Better student attendance will ensure my child’s school receives more funds. • Provide website links on how to find out more and get involved

  14. Communicate Wins on KCLS • Spotlight on Success! • EAGLE HIGH SCHOOL • 50% more budget control • New ELA Coach • Professional development to better support English Language Learners • To learn more… Email bsa@lausd.net “Spotlight on Success” • Feature on KLCS • Publish in “Parent Press” and e-newsletters • Share on Edmodo • ‘Spotlight on Success stories create proof points to build demand • Interviews withPrincipals and SSCsabout benefits of BSA

  15. Generate Organic Growth • Increase parent engagement through partnerships • Build online communities with Edmodo

  16. Increase Parent Engagement through Partners Engaged parents strengthen schools’ capacity to implement BSA and increase student achievement school-wide.

  17. Connect With Edmodo is a communication and content sharing platform for schools, districts, teachers, parents, and students

  18. Why else use Edmodo? • It’s free • It’s easy • It’s already being used in 80 LAUSD schools

  19. Target Support • Prioritize resources and school support • Develop change agents

  20. Differentiate School Support High-Touch Initial Training District Fiscal Specialist train: Current Principals/SSCs: Summit Existing Principal Support: Principal Leadership Institute Internal District Leadership: Summit Incoming Principals: Pipeline Development • Sustained Touch Points • Principal/SSC team: • District Fiscal Specialist (3 touch points) Budget Loss/Gain Intensive support Principal/SSC team: • Local Superintendent continual support • Mandatory and continual SSC involvement with PCSB and VISTA support Capacity

  21. Develop Principal Change Agents • Identify ‘Principal Innovators’ • Invite capable, networked principal mentors to become early adopters, spread the word, and support later adopters • Train at ‘Principal Innovator’ Summit • Attendees: Principal Innovators Team, District and Union Leaders, Parent Engagement Organizations • UC/CSU principal training programs & PSCI • Recognize Successful Principal Innovators • Meeting/ Exceeding Achievement Goals on Single Plan for Student Achievement

  22. Implementation Plan

  23. Implementation of Key Initiatives Universal Roll-Out

  24. Immediate Steps • Publicize ‘Your Choice. Your Voice.’ primer • Redesign LAUSD homepage • Roll out Edmodo • Identify change agents for Principal Innovator Program

  25. Questions?

  26. Appendix

  27. Projected Costs of Key Initiatives * Cost covered by UCLA ** Cost covered by United Way

  28. Messaging: Sample E-newsletter

  29. Messaging: Use Partners to Build Awareness Strategic partners endorseand establish trust for the BSA initiative. Your Choice. Your Voice. What will YOU choose for your child? www.lausd.net LAUSD ‘s BSA initiative gives teachers voice VISTAs establish grassroots partnerships and build familiarity about the BSA initiative.

  30. Edmodo Training Resources • Edmodo Guide for Schools and Districtshttp://help.edmodo.com/schoolguide/ • Edmodo for Schools and Districts: Making a Plan for Widescale Usehttp://help.edmodo.com/2010/12/02/webinararchives/

  31. Support: Track Progress to Prioritize Resource • District Dashboard • Overall adoption • Who attends training? • Transition effect on school budget allocation • What % of schools are meeting SPSA goal per zone? • Local Superintendent Dashboard • Overall zone adoption relative to other zones

  32. Additional Recommendations • Differentiate message and support level for Principals • Based on school model and projected change in budget • Align incentives to convert to culture of service • District staff performance evaluations based on school satisfaction surveys

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