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Translating Internet-Based Interventions for Global Access: a success story from the 5 th conference of INEBRIA. Trevor van Mierlo 1, 2 Telmo Ronzani 3 Isabel Weiss 3 Lucas Figueroa 4 Breanne John 1 John Cunningham 5 1 Evolution Health Systems Inc.
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Translating Internet-Based Interventions for Global Access: a success story from the 5th conference of INEBRIA Trevor van Mierlo1, 2 Telmo Ronzani3 Isabel Weiss3 Lucas Figueroa4 Breanne John 1 John Cunningham5 1 Evolution Health Systems Inc. 2 University of Toronto MScCH Candidate 3 Universidade Federal do Juiz do For a 4Argentine Federation of Family Physicians 5 Centre for Addiction and Mental Health INEBRIA 2009: Breaking New Ground Gateshead UK October 16, 2009
Advantages to IBIs • CYD takes less than 10 minutes to complete (probably 5) • Anonymous • Accessible 24 hours a day, 7 days a week • Tailored • Can be customized for differing demographics / cultures • Results can be printed / emailed
Internet Reach • Internet • As of June 2009 approximately 1,668,870,408 people worldwide use the Internet • In 2007 60 million Americans went online to seek health information • In a recent general population survey, 81% of problem drinkers in Ontario, Canada, • had home access to the Internet • Mobile Phone Usage • Mobile phone usage has doubled worldwide since 2000 • Developing countries have lead this surge • Estimated 4 billion mobile phone users by end of 2008
5th Conference of INEBRIA Ribeirão Preto, São Paulo, Brasil Trevor van Mierlo Sylvie Prevost Telmo Ronzani Isabel Weiss Lucas Figueroa
CYD: http://www.checkyourdrinking.net Current Languages: English, International French, Portuguese, Spanish (North American), Spanish (Argentinean)
General CYD Reach Map generated from: http://douweosinga.com/projects/visited?region=world
Translation Issues • Lack of data (social norms, frequency) • Data not broken into age/gender • Lack of matching data • Translation is an iterative process • Long-distance communication (time consuming)
Next Steps • **Promotion** • Controlled trials • Data comparison among countries • New languages
Thank You! Mission: To have freely accessible online brief interventions available for all languages and cultures, 24 hours a day tvanmierlo@evolutionhs.com