1 / 19

Gun Partners

Gun Partners. Your Partners in the Advertising Industry. Get to Know Gun Partners:. Gun Partners is an advertising agency. We have contracts to place your advertisements with some of the largest weapons retailers on the internet.

talli
Download Presentation

Gun Partners

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Gun Partners Your Partners in the Advertising Industry

  2. Get to Know Gun Partners: Gun Partners is an advertising agency. We have contracts to place your advertisements with some of the largest weapons retailers on the internet. Gun Partners focuses on ecommerce. We provide an opportunity for your advertisement to be seen by people who are already in the market for purchasing your items. Gun Partners is committed to working with you in a personalized relationship to help promote your product to buyers with purchasing power.

  3. Our Advantage: The Online Marketplace $1.3 Trillion was spent via Research-Online-Purchase-Offline in 2010. - Fortune, 8/6/2012 Online advertising is set to overtake TV, consuming nearly 37% of the market by the year 2016. - Forbes, 8/26/2011 Online advertising is expected to generate $39.5 billion in sales this year — a 23.3% increase from 2011 — compared to a sum of $33.8 billion on print. - eMarketer, 1/5/2012 For 2011 as a whole, U.S. online retail spending captured a record $161.5 billion, representing a 13 percent leap from 2010, andComScore sees more of the same this year. - cnet, 2/7/2012

  4. Our Advantage: Advertisement Placement When advertising through Gun Partners your product is placed directly on retailer’s websites. Customers viewing your advertisements are informed, they have buying potential and they are already in the market to make a purchase. This means higher Click-Through-Rates, higher Conversion Rates and better brand awareness.

  5. Our Advantage: High Click-Through-Rates Desktop advertisements have an average CTR of 0.08% - CNET, 7/26/2012 Campaigns through Gun Partners have seen a Click-Through-Rate between 0.24% and 01.6%. Because Gun Partners places advertisement from the Gun, Knife and outdoor industry only on related retail sites, there is a much higher interest in the advertisements by those who view them which results in much higher Click-Through-Rates.

  6. Our Advantage: Click to Sale Use the banners to direct consumers to the page on your site, or the advertisement host’s site where your products can be purchased. Draw attention to your product and make it stand out above the competition! Using this program, some advertisers have seen sales of 700% the cost of the advertisement over one weekend!

  7. Our Advantage: Consumer Education Use the banners to direct consumers to your website where they can learn more about the product, have questions answered, see reviews and become more excited about making a purchase. “In 2010, $1.3 trillion was spent via research online, purchase offline…This means that counts of completed transactions are less important metrics than had been thought.” - Fortune: August, 2012

  8. Our Advantage: Brand Awareness In August of 2012, CNN Money published an article entitled: “Surprise! Online Ads Work Like Magazine Ads.” While people are shopping, they notice the brand names that keep appearing on the website. Whether they make a purchase today or not – they remember the brand name. Market analysts are predicting that by 2015, 44% of all retail sales will be researched online before being purchased offline. Let your brand be seen by people who have interest in your product’s market!

  9. Our Advantage: Frequency Capping Many advertisement brokers have been criticized recently for allowing bots to repeatedly refresh pages and click on ad banners. This practice allows the ad broker to boast more impressions and higher Click-Through-Rates. However, many feel this practice to be misleading of the client since the advertisements were not seen by people or clicked by potential customers. To prevent this practice, Gun Partners sets a standard frequency cap on all campaigns which only allows an advertisement to be seen 3 times within a 24 hour period by the same IP address. This helps to ensure that your advertisements are seen by people, and the clicks received are by people interested in your product.

  10. Our Advertising Packages: • Site Blast – Advertisement will randomly appear across the • entire website. • Site Target – Advertise in a category specific market. • Home Page – Advertise exclusively on the home page.

  11. Our Advertising Packages: Site Placement Options The following options apply to Site Blast, Site Target and Homepage packages. • Size Options: • Leaderboard – 728 x 90 • Square Button – 200 x 200 • Both sizes can be placed at the top or bottom of a page. CPM - Advertisements are purchased at a cost per thousand impressions (CPM). In other words, the cost is based upon how many thousand times the advertisement will be seen.

  12. Our Advertising Packages: Site Placement Options The following options apply to Site Blast, Site Target and Homepage packages. Top Leaderboard Top Square Button

  13. Our Advertising Packages: Site Placement Options The following options apply to Site Blast, Site Target and Homepage packages. Bottom Square Button Bottom Leaderboard

  14. Our Advertising Packages: Site Blast Advertisement will randomly appear across the entire website. • Our most popular package. • Cover the full spectrum of weapons related, survival preparedness, and outdoor recreation categories of our online retailer. • Advertisements are placed on category, manufacturer and product pages. • Builds product awareness. • Increases brand recognition.

  15. Our Advertising Packages: Site Target Advertisement will appear only within the selected category. Advertisers may choose to have their advertisements only placed on pages that contain a set keyword. Suggestions would include basic categories within the industry, but may be more specific based upon your needs. Prices are slightly higher for this targeted ad placement, but may be very productive for those trying to reach a specific audience. Contact us to learn more about how we can help you find the right audience for your advertisements.

  16. Our Advertising Packages: Site Home Page Advertisement will appear on the retailer’s home page. • Great way to get attention and build interest in your brand or product. • High Visibility – first thing customers see when they enter the site. • This option is only available for the following advertisement placement options: • Top of Page Leaderboard • Top Left Square Button

  17. Our Advertising Packages: Purchasing Options Bid Pricing: • Offer us a rate to place your advertisements. Offers will be accepted based upon placement availability and rate offered. • Accepted offers are limited to a one month campaign, but may be shorter. At the end of a campaign, another bid may be placed. • Bid Pricing is available for “Site Blast” packages only. Standard CPM: • Choose a standard CPM (Cost Per Thousand impressions served) to set a monthly plan. • Contact one of our associates to get current rates.

  18. Our Feedback to You: See the benefits of our partnership. • Stay informed of traffic generated by your advertising campaign through the following metrics on a weekly, bi-weekly or monthly basis: • Number of advertisements viewed (Impressions) • Number of clicks on advertisements • CTR – Click Through Rating (What % of ads are clicked) • Our sales team is committed to staying with your campaign and providing inside advice to help you get optimized click-through-ratings. (Illustration Purposes Only)

  19. Get to Know Us Better! Contact us to discuss which options would best suit your advertising needs. www.gunpartners.com sales@gunpartners.com 1-866-730-5516

More Related