1 / 11

Michelle Beck Lindsey Thompson Danielle Witt

Michelle Beck Lindsey Thompson Danielle Witt. Store History. 1915 M.B. Skaggs purchased first grocery store from father Business strategy- give customers value and to expand by keeping a narrow profit margin 1928- 428 stores in 10 states (with the name Skaggs)

tamatha
Download Presentation

Michelle Beck Lindsey Thompson Danielle Witt

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Michelle Beck Lindsey Thompson Danielle Witt

  2. Store History • 1915 M.B. Skaggs purchased first grocery store from father • Business strategy- give customers value and to expand by keeping a narrow profit margin • 1928- 428 stores in 10 states (with the name Skaggs) • 1928- merged with Merrill Lynch doubling store count • 1930- Safeway listed on NYSE

  3. Financial Classification • 10th largest retailer in the nation • Store count- 1775 across U.S and Canada • 2006 revenue- $38.4 Billion (up 7.2% from 2004) • 2006 profit- $561.1 million • Fortune 500 ranking – 4th • Stock Price- $36.32

  4. Global Kroger Walgreen Albertsons CBS Publix Super Markets Local Winco Albertsons Richey's Fred Meyer Competitors

  5. Brands • Safeway- Ribbon Leaf logo products, general usage and standard items • Safeway Select- privately label, upscale range of products • Lucerne and Empress- Dairy • Primo Taglio- Deli • O Organics- organically grown and processed

  6. Global Strong brand image Customer service Extended services - Club card - Fuel - ATM - Car wash - Online Shopping Local 3 store locations New or remodeled Starbucks Floral Department Strengths

  7. Global Narrow consumer market West coast dominant Local Online shopping not offered Recent remodels Weaknesses

  8. Global Sell private lines in competitor stores Increase locations Acquisition Community involvement Local Continue with “Lifestyle” branding South town location Opportunities

  9. Global Growth of competitors Competitors extending services Local Not located near campus Population limits Threats

  10. Safeway’s Future • Expand efforts for community involvement and environmental leadership • Have consistent growth • Continue to thrive off of original business plan

  11. Sources • www.safeway.com • www.wiki.com • www.money.cnn.com

More Related