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Technology (Computers) Sector. Apple – Dell – HP. Apple Inc. Sheila Jung Eric Kao. Background. 1976 : Founded by Jobs , Wozniak, and Wayne. 1977 : Incorporated , without Wayne. 1984 : The first Macintosh 1997: Apple Store; Microsoft Office 1998 : iMac .
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Technology (Computers) Sector Apple – Dell – HP
Apple Inc. Sheila Jung Eric Kao
Background 1976:Founded by Jobs, Wozniak, and Wayne. 1977:Incorporated, without Wayne. 1984: The first Macintosh 1997: Apple Store; Microsoft Office 1998:iMac . 2001:The first Apple Retail Store and Mac OS X 2006:Intel-based Macs, MacBook Pro and iMac 2007:iPhone and iPod Touch 2010: Introduced new and improved Ipad Employees: 49,000 Sales: $65.23 billion (2010) Stock Exchanges: NASDAQ, NYSE Ticker Symbol: AAPL
Management • Steve Jobs: Co-Founder and CEO • Emphasizes Design and Aesthetic Appeal • Awarded over 230 patents or Patent Applications • Previous CEO of Pixar Animation Studios and Current Board Member of Walt Disney Company • COO: Tim Cook • Previous VP of Corporate Material at Compaq • Reduced inventory levels and streamlined supply chain, increasing margins • Acted as CEO when Steve Jobs took leaves of absences • CFO: Peter Oppenheimer • Previous CFO of ADP and IT Consultant at PwC
Apple Technical Analysis One Year Range
Emily Zhang Juan Carlos
Background • 1984: Founded, 26 years ago • 1987: Started International Operation • 1988: Public on NASDAQ • 1988: 3.5 Million shares; $8.5 per share • 2011: 6.15 Million shares; $15.73 per share • 1991: First Notebook • 1996: Initiated Internet Operation • 2011:No.38 on the Fortune 500 (2011) • Principle operating Units: • Dell Americas, Dell Europe; • Dell Asia Pacific –Japan; • Middle East and Africa. • 1992 Dell Precision 386SX/25, Sale Price: $1,295 • Current Employees: • Dell: 100,300 • Apple: 49,000 • HP: 324,600
Management • Michael Dell: Chairman, CEO, Founder • Founded Dell at age 19 • Youngest CEO ever to earn a ranking on the Fortune 500: 1992 • 12 members in Executive Leadership Team • 12 members in Board of Directors Paul Bell: President of the Public and Large Enterprise business MBA from Yale School of Organization and Management. 14 years in Dell; Born in North Africa;7 years in Europe; Broad international experience; Deep insights into all segments of the company Steve Schuckenbrock:Dell Service President Former role in Dell: Chief Information Officer President of Large Enterprise
Qualitative Analysis 6 Design Centers located mainly in U.S. Singapore, Mainland China, Taiwan. Transformation on the way: Data Center! Business will be centered on services and the bigger gear used in data centers — server computers, storage and networking equipment.
Technical Analysis One Year Range
Dell Horizontal Analysis Source:http://moneycentral.msn.com/investor/invsub/results/statemnt.aspx?symbol=DELL
Dell Vertical Analysis Source: http://moneycentral.msn.com/investor/invsub/results/statemnt.aspx?lstStatement=Balance&symbol=US%3aDELL&stmtView=Ann
Leanne Chou Queenie He YoYo Li
Background • 1939: HP was founded by Bill Hewlett and Dave Packard • 1947: HP incorporated with Revenue – 851,287 and 111 employees • 1957: HP went public and employees receive stock • 1966: HP invented its 1st computer- HP 2116A • 1980: HP’s 1st PC • 1981: HP moved to China • 1983: HP introduced Touch screen PC • 2002: HP and Compaq merged • 2006: HP acquired Mercury Interactive Corp. • 2008: HP acquired Electronic Data Systems Corporation (EDS) • 2010: HP acquired Palm HPQ Net Revenue in 2010: 126.3 B Current employees: 324,600
Management LéoApotheker: President & CEO Randall D. Mott: VP & CIO Catherine A. Lesjak: VP & CFO • Main focuses for H.P.: innovation, employee engagement, and operational efficiency • Former CEO of SAP • Founded & COO of ECsoft BV • Held various leadership positions in: ABP Partners, McCormack & Dodge Europe, S.W.I.F.T. and Altex GmbH. • responsible for the global information technology (IT) strategy and all of the company's IT assets • Former VP and CIO for Dell Inc. & Wal-Mart • Served as CFO since Jan 1, 2007 • Served as interim chief executive officer of HP from Aug 2010 to Oct 2010 • Was previously HP’s senior vice president and treasurer
Technical Analysis One Year Range Historical Prices Chart: Stock price: $40.81 Declining (As of May 6th, 2011)
HP Qualitative Analysis HP’s executive changes HP feel pressure from IPad2 Benefit From Government's Shift to Cloud
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