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Gulliver Shoes. By Kalajdzic Ilija. Introduction. Online shoes business that sell diversity of large shoes sizes. I am start not very common business I am confident that my business will be successful. Opportunity for consumers to buy large shoes sizes in one place.
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Gulliver Shoes By KalajdzicIlija
Introduction • Online shoes business that sell diversity of large shoes sizes. • I am start not very common business • I am confident that my business will be successful. • Opportunity for consumers to buy large shoes sizes in one place. • I am wearing size 14 and I know how hard is to find right shoes size.
Business Planning • Company name Gulliver Shoes (short, creative, unique) • Gulliver( cartoon character that is abnormal comparing to Lilliputians) Primary Activities • Get the licenses • Put the name of the firm on every product • Make sure that product are delivered on time • Use FedEx for delivery and supply • Promote the business through internet • Respond to costumers fedback
Technology Infrastructure Equipment for the company Buildings for my business( offices, storages rooms) Providing employees with the computers and internet access. For my ISP provider I will use Verizon High Speed Internet Possible Security Issues Prevent the risk of hacking main server I will use back up server in case something vent wrong. Using firewall to protect credit card information's.
Marketing • Internet services for Advertising • Cheap advertising cost • I will not focus on any age • Focusing on reaching millions of costumers • The key is to give opportunity for customers to buy large shoes sizes online on easier and quicker possible way.
Home Page Online Orders Contact US Company inininformations Company Policy FAQ Online Forms for purchasing shoes Design Sketch of my web site
SWOT Analysis • Strengths-I will provide low prices which will be available 24/7 for the customers. I will also provide shipping benefits for the customers in order to attract as mane as possible ( free of charge shipping). • Weaknesses- low budget on the beginning. • Opportunity- Large market at my home country ( a lot of people with the large shoes sizes, high demand for large shoes sizes) • Threats- comparative market out side of my home country with the similar business ideas.