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ÅRDP Innovation workshop April 3 rd 2013

Radical innovation in Statoil – the SpecTECHular story. ÅRDP Innovation workshop April 3 rd 2013. Timeline. Proposing many ideas. Been in operation since. Increasing frustration about implementation. SpecTECHular as concept accepted. First SpecTECHular meeting. 2008. 2009. 2010. 2011.

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ÅRDP Innovation workshop April 3 rd 2013

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  1. Radical innovation in Statoil – the SpecTECHular story ÅRDPInnovation workshopApril 3rd 2013

  2. Timeline Proposing many ideas Been in operation since Increasing frustration about implementation SpecTECHular as concept accepted First SpecTECHular meeting 2008 2009 2010 2011 2012 2013 2014 2015 I analyzed all proposals, found interesting results and suggested systematic approach to radical innovation RDI created World leading ambition and innovation even into the name Enhanced focus on Innovation New R&D director Karl Johnny Hersvik

  3. Incremental vs. radical innovation and the difference in skill set needed to progress ? Experts on paraffin lamps What if you showed them a light bulb . .

  4. SpecTECHularOperated almost 3 years Picking the best innovative minds from all over the organization – group of maximum 6-7 persons Borrow them only 3 hours a week (no work beyond) One facilitator Feed them strategically important challenges through live information exchange with problem owners Guest expertise on specific topics by invitation Open idea generation balancing supportive and critical mind set Open idea prioritization Send out ideas for quick verification Hand over convincing results Internal or external further qualification

  5. Radical ideation process • Make agenda • Report on progress • Propose new challenge • Invite relevant competence • Ideation • Prioritize ideas – which will be tested • How to proceed • Define test • Define sufficient testing • Project management • Find and assess test supplier • Procurement process • Kick-off and coach supplier • Report to Advisory Board • Use Technology Arena to find the challenge owner • Present the matured idea directly to the challenge owner(s) Hand over Advisor Prep. Ideation Test/verification Time spent on one concept DPN/DPI/DPNA/MPR CEC/GSB Technical Strategy Troll Technology Arena Advisory board Operational needs Oseberg Classification: Internal

  6. Based on the work of Ingunn Johanne Ness The creative process Faculty of Psychology Department of Education University of Bergen Initiation and Business Need Knowledge distribution Polyphony Imagination Idea formulation Consolidation Divergent Convergent Finalizing Business-case Room of Opportunity Expanding Knowledge Open and curious Involvement and engagement Respectfully challenging to explore beyond Multi-skill and expertize Relational skills 10X thinking Visualization and prototype thinking Optimism Analytically searching for underlying connections Input - creating an open climate Creative processes Output What characterizes the Room of Opportunity? Laughter and fun

  7. Quick testing and showstopper focus Convincing ourselves is convincing others • Show stopper hierarchy – start on top • Drawing/visualization • Brings all on the same page • Prototype building • Overview and results fast • Strong communicators • Analytic and/or FEA models • More time consuming and expensive • Informative

  8. The SpecTECHular team Jone Torsvik Espen Oen Lie Geir Njøten Marta Vabø Steinar W Tverlid RDI Offshore Wind RDI Reservoir Model. RDI Innovation TEX Future Operations RDI Innovation Classification: Internal

  9. What’s important in the group? Not important Highly important People/group Naturally creative people Naturally positive and optimistic People with specific knowledge Organization and frames Clear understanding of business needs Management and stakeholder support Facilities stimulating innovation Clear and efficient implementation process Freedom to explore and test Innovative culture in the organization A significant budget

  10. Project list extract 1000+ideas • New field development method • Efficient P&A method • Low cost Injection Points with position flexibility • Step change purchasing system • How to deal with the “Specification excess” in the oil business • Step change maintenance system • Effective connection for casing and drill pipe • Long life choke valve • Fatigue free well head • “Anti Noise” distribution system • Low cost anchoring of offshore wind turbines in shallow waters 54ideasover24challenges at work 9ideashanded over 1ideareached service company

  11. Steinar Wasa Tverlid Specialist Innovation TPD RDI INN innovate.statoil.com www.statoil.com

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