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CASE STUDY SKODA AUTO: REBULDING THE BRAND

CASE STUDY SKODA AUTO: REBULDING THE BRAND . CASE STUDY SKODA AUTO: REBULDING THE BRAND . CASE STUDY SKODA AUTO: REBULDING THE BRAND . 1905 - 2005 ONE HUNDRED YEARS ON FOUR WHEELS . CASE STUDY SKODA AUTO: REBULDING THE BRAND . SKODA AUTO: REBULDING THE BRAND . HISTORY.

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CASE STUDY SKODA AUTO: REBULDING THE BRAND

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  1. CASE STUDY SKODA AUTO: REBULDING THE BRAND CASE STUDY SKODA AUTO: REBULDING THE BRAND Template by: www.itdepartment.biz

  2. CASE STUDY SKODA AUTO: REBULDING THE BRAND 1905 - 2005ONE HUNDRED YEARS ON FOUR WHEELS CASE STUDY SKODA AUTO: REBULDING THE BRAND Template by: www.itdepartment.biz

  3. SKODA AUTO: REBULDING THE BRAND HISTORY • The third oldest car manufacturer in the world • 40 years nationalized manufacturing under communism • In 1991 Skoda became a part of Volkswagen Group Template by: www.itdepartment.biz

  4. SKODA AUTO: REBULDING THE BRAND COMPANY’S STRENGHTS • Low cost capacity of production in Eastern Europe • Improved production quality by VW • Big market share in Eastern Europe Template by: www.itdepartment.biz

  5. SKODA AUTO: REBULDING THE BRAND SATISFYING CONSUMERS • Customized and personalized products • Representing lifestyles • Self-expression through high quality of respected brand Template by: www.itdepartment.biz

  6. SKODA AUTO: REBULDING THE BRAND GLOBAL MARKET • Competing for global market share • Establishing brand name • Keeping market share in the current markets Template by: www.itdepartment.biz

  7. SKODA AUTO: REBULDING THE BRAND THANK YOU FOR YOUR ATTENTION Template by: www.itdepartment.biz

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