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Looking After our Town Centres

Looking After our Town Centres. Martin Blackwell. Decentralisation. In England; Localism Bill Growth Review National Planning Policy Framework Local Government Finance Review Police Commissioners The High Street!. A tried and tested formula…. The Right People round the table

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Looking After our Town Centres

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  1. Looking After our Town Centres Martin Blackwell

  2. Decentralisation In England; • Localism Bill • Growth Review • National Planning Policy Framework • Local Government Finance Review • Police Commissioners • The High Street!

  3. A tried and tested formula… • The Right People round the table • A Shared Vision for the Future • The Plan • Action (not just words) • Sustainability • Communicating Success

  4. The Campaign

  5. Portas Review

  6. Portas Review • High Street Innovation Fund • Portas Pilots • BIDs Loan Fund

  7. Portas Review - recommendations • Town Centres need to be effectively managed • Favorable Rating regime for new and small businesses • The need for improved car parking • Planning policy • Large retailers support for high streets • Landlord-tenant relationship • Neighbourhood Planning • The need for pilots

  8. Visions, strategies and action plans • Attractions • Accessibility • Amenity • Action

  9. Attractions • Retail • Business and employment • Arts, culture, entertainment, leisure • Services (including education & health) • Transport hub

  10. Accessibility • Local Transport Plans • Public transport initiatives • Car parking/park and ride • Orientation and signing • Disabled access/Shopmobility

  11. Amenity • Quality of experience • Safety and security • Cleanliness and maintenance • Planting, greening and festive lighting • Toilets and baby changing • Seating • Public spaces

  12. Action • Making things happen • Partnerships • Consultation and involvement • Strategies and development plans • Communication • Marketing and promotion • Monitoring and reviewing

  13. …an experience worth having

  14. …creating a competitive advantage

  15. Development – Getting the offer right Major developments and infrastructure Travel and transport Connectivity Wayfinding Neighbourhoods and spreading the benefits Cultural services, events and festivals Animation Balancing supply and demand Management – Maintaining its quality and fitness for purpose Cleanliness Quality and business competitiveness Safety Night-time economy Stakeholder engagement Visitor welcome Sustainability Accessibility Creating the right environment for investment Tourism services and products Skills and training Marketing – Growing the sector, stimulating demand, and increasing employment Marketing Visitor Information Conference and incentive travel Delivering investment Business competitiveness

  16. Top Tips…

  17. Know Your Location

  18. Increasing activities

  19. Thinking more about the town centre as a destination

  20. Summer School: The Once & Future High Street • The 2020 High Street: Experian • Changing Nature of Commerce: NCR • Supporting Change workshops • TCM Toolkit

  21. Increasing commitment to attractiveness

  22. Bringing together stakeholders with marketing budgets

  23. Working closely with local media

  24. Know what is going on elsewhere?

  25. ATCM Membership for £100 • Regional Networks • Interest Groups • Bulletin • Milestone • “Toolkit” i.e.HealthCheck • Website • Projects: e.g. 100 Ways

  26. Bringing businesses together

  27. Plan for the Future

  28. Summary • UK high-street sales have low growth over last ten years and have declined in real terms since 2003 • Supermarkets have grown share of UK retail from 35% to 40% over the last ten years • Internet/catalogue has grown share from 4.8% to 8.5% over the last ten years • Impact on high-street retailers differs by category • Impact on high-street locations polarised • Recession has accelerated the decline

  29. Openness to change and alternative thinking ‘Continuing to do the same thing and expecting a different result’ (Einstein’s Definition of Insanity)

  30. Contact • Martin Blackwell • martin@atcm.org • 07799 644556

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