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WELCOME! Fundraising for Environmental Education Groups April 7, 2011

WELCOME! Fundraising for Environmental Education Groups April 7, 2011 . Outline. Webinar tour Objectives of this session Grantmaker Perspective – Kim Kiel Corporate Perspective - Christina ACEE resources - Christina Discussion. Webinar functions. Chat Icons Questions

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WELCOME! Fundraising for Environmental Education Groups April 7, 2011

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  1. WELCOME! Fundraising for Environmental Education Groups April 7, 2011

  2. Outline • Webinar tour • Objectives of this session • Grantmaker Perspective – Kim Kiel • Corporate Perspective - Christina • ACEE resources - Christina • Discussion

  3. Webinar functions • Chat • Icons • Questions • Recording for this webinar

  4. Objectives • Identify elements of a great grant proposal • Understand the different types of funding available for your programs • Learn tips, tricks and pet peeves of granting organizations

  5. What is the most challenging part of fundraising for you?

  6. Corporate Perspective

  7. Why should you consider approaching the corporate community? • Corporate Social Responsibility (CSR) is a priority of corporations, all have yearly reports detailing this aspect of their business. • Community Investment/Involvement is a key element to CSR. • Corporations are part of our communities, staffed by our family, friends and neighbours.

  8. Encana Community Investments, 2009 Encana invested $25.42 million dollars in 2009 through their community investment program

  9. Shift • Philanthropy • Give us money because we do good works • Creating Shared Value • Corporate success and social welfare are interdependent

  10. More Than Money! • Looking for ways to engage their employees • Offering other skills – marketing, equipment, expertise

  11. What Makes a Great Proposal? The corporation must build a business case to support your initiative, make it easy for them!

  12. What Makes a Great Proposal? • Alignment with corporate priorities, more than one if possible! Environment AND Education. • Concise, succinct, plain language, easy to understand - need I say more…. (3-4 pages max) • Associated with other initiatives the corporation is supporting – DO YOUR RESEARCH!

  13. What Makes a Great Proposal? • Be clear with your sponsor recognition elements, clearly show the differences in recognition levels based on $$$$ invested. • Meeting a unique need not being met by anyone else, OR • Partnering/collaborating with others to seek solutions that cannot be found in isolation

  14. What Makes a Great Proposal? Consider starting small and work to prove your ability to deliver, before jumping in!

  15. Building Long-term Relationships Be open and transparent with your successes AND challenges. Event organizer worst nightmare. We have more demand than we can meet!

  16. Building Long-term Relationships • Report back regularly as decided upon at the outset • Set out a clear evaluation plan and deliver on it • Share stories, photos, media coverage and video as part of your reports

  17. Questions?

  18. ACEE Resources • Polling • Needs Assessment • Workshops • Newsletter sign up • Case for EE • Networks • Database

  19. Questions?

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