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Test your knowledge of quick-serve restaurant management with a comprehensive exam and role-play tasks. Develop healthy food alternatives and an advertising campaign for Burger Barn.
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CHAPTER 13Quick-Serve Restaurant Management Individual Series Event • Purpose • The Quick-Serve Restaurant Management Individual Series Event consists of a 100-question, multiple-choice comprehensive exam and role-plays. • The role-play portion of the event requires participants to accomplish a task by translating what they have learned into effective, efficient, and spontaneous action. (continued on the next slide)
CHAPTER 13Quick-Serve Restaurant Management Individual Series Event • Purpose • The five performance indicators specify the distinct tasks the participant must accomplish during the role-play.
CHAPTER 13Quick-Serve Restaurant Management Individual Series Event • Scenario • Your marketing team has been asked to create healthy food alternatives for Burger Barn’s customers. • The healthy items you offer should not increase the price of the meals. • You must also develop an advertising campaign that shows how Burger Barn is helping to fight obesity by giving customers more healthy choices. (continued on the next slide)
CHAPTER 13Quick-Serve Restaurant Management Individual Series Event • Scenario • The advertising campaign must give young people incentives for making healthy diet choices. • Also, Burger Barn must become active in the community to promote physical fitness. • You must determine an event for Burger Barn to sponsor that confirms its commitment to a healthier population.
CHAPTER 13Quick-Serve Restaurant Management Individual Series Event • Description • Students have 10 minutes to prepare their strategy and 10 minutes to explain it to the judge. • The judge can ask questions during or after the presentation.
CHAPTER 13Quick-Serve Restaurant Management Individual Series Event • Performance Indicators Evaluated • Lead the way for change. • Identify product opportunities. • Generate product ideas. • Explain nutritional standards. • Explain the components of advertisements.