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Successes & Future. Brazil -Mexico. Steve Scheibe - All Abroad Experience in business & culture 40 years Brazil and 20 in Mexico. Take Off and Growth. Latin Powers. Mega Events Business Fun Places. Similar yet Different. Language & history (Portugal vs Spain) Formal vs. informal
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Successes & Future Brazil-Mexico
Steve Scheibe - All Abroad • Experience in business & culture • 40 years Brazil and 20 in Mexico
Mega Events • Business • Fun Places
Similar yet Different • Language & history (Portugal vs Spain) • Formal vs. informal • Psychological and physical distance • Superficial knowledge (not deep)
Growth, democracy and inclusion (new middle class) • Mexico – Regaining competiveness, exports more manufactures than rest of Latin America • Brazil – Diversification and resources Positives
Mexico – Dependent on US, “So far from God and so close to the USA” • Brazil – Underweight in exports especially value added, declining industrial productivity, “Brazil cost” & “God is Brazilian” so everything is OK Some Concerns
Mexico – Energy - decline in PEMEX production and lack of new discoveries • Brazil – Energy - Difficulty in fulfilling the promise of the Pre-Salt deep water finds; hydroelectric • Both countries – Sustainability of models Concerns
The Dragon in the Room • China importer of commodities & exporter of manufactured goods • How to compete? Concerns
Trade Brazil Mexico - 2012 • Relatively insignificant, below potential (2%) • 2012 First time 10 billion total • 65% of total is automobile industry • California-Mexico: 62 billion in 2012 • California-Brazil: Only 4 billion 2012
Who is doing it? Cfds
Plus Many Opportunities and Endeavors: Information Technology Sports Tourism Furniture Services
April 2013- 12 Mexican companies in Sao Paulo (ProMexico support) • Junio 2013 - Pack Expo Mexico – 15 plus Brazilian packaging companies (APEX support) Trade Missions Brazil-Mexico Recent Events and Ongoing
Thank you • Gracias • Muito obrigado!