1 / 10

Understanding eCommerce Catalog Processing

No matter what marketplace you choose to operate, catalog processing remains highly relevant, ensuring you to quickly publish products across multiple channels no matter how what the publishing guidelines dictate.<br>

team4ecom
Download Presentation

Understanding eCommerce Catalog Processing

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. ALL YOU NEED TO KNOW ABOUT CATALOG PROCESSING An introduction to the class

  2. TOPICS WHAT WE'LL DISCUSS Introduction on Catalog Processing Development of SKUs Product Upload Product Categorization Product Description Writing Product Image Editing

  3. INTRODUCTION CATALOG PROCESSING-AN OVERVIEW With hundreds of eCommerce stores entering the fray every day, the competition is only getting fierce. In such a scenario it becomes imperative for online stores to provide customers exactly what they are looking for. The struggle doesn’t end there; as an Amazon seller, you have to consistently work towards rendering clear, accurate product data to help your customers make well-informed purchase decisions. Only accurate catalog processing can ensure the deliverance of quality product data.

  4. Let us delve deeper into catalog processing and find out what the process entails

  5. Stock Keeping Unit (or SKU) is used to track products and maintain inventory. Developing custom SKUs not only ensures the correctness of product data, but also helps to determine shortfalls in inventory and oversold products. 1. DEVELOPMENT OF SKU

  6. 2. PRODUCT UPLOAD The next step is uploading products on your eCommerce store. When uploading products in bulk, you might miss some important information; hence you should double check every entry. Better still, all the product details must be uploaded using an excel or CSV file to avoid omissions of crucial product data. To get the product uploading right, you can take help from the experts well- versed in eCommerce product upload services.

  7. This step involves keying in the relevant product details that your customers might require to make a purchase. Classify your products in categories and subcategories to simplify the search for your potential customers. For example, incorporating promotional offers, discounts, etc. 3. PRODUCT CATEGORIZATION

  8. 4. PRODUCT DESCRIPTION WRITING Give a clear, detailed overview of what the product has to offer - key features, potential benefits, usage, etc. Incorporate relevant keywords to optimize the product for both buyers and search engines. Craft a product copy that is professional, yet engaging. Still skeptical about how to write a product description? You can simply opt for product description writing services.

  9. A product photo can make or break a sale. Include high-resolution images clearly depicting the product. Making the product image attractive can help coax the prospect to buy the product. 5. PRODUCT IMAGE EDITING If you need professionally edited product photos, you can go for product photo editing services.

  10. TAKE PROFESSIONAL HELP If you want to get your catalog processing right, outsourcing the task to an eCommerce expert is a great idea. Team4eCom is a professional eCommerce catalog processing service provider, offering a complete spectrum of catalog processing services. Get going by dropping a line or two at info@team4ecom.com.

More Related