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How Color And Layout Influence Users’ Buying Psychology

https://www.techugo.com/<br>Users’ buying decision is influenced highly by the color and layout theme of your app…REALLY??? Get your customers’ buying mood with the overall layout and the color theme of your mobile app. This PPT works as a guide to fascinate your customers to make a perfect purchasing decision

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How Color And Layout Influence Users’ Buying Psychology

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  1. How COLOR AND LAYOUT INFLUENCE USERS’ BUYING PSYCHOLOGY

  2. WHY PSYCHOLOGY MATTERS IN DESIGN Psychology plays a huge role in how users would perceive your app. The principles applied in creating impeccable design piece that can divert the users’ attention to something more fulfilling. With this PPT, I would like to bring your attention towards large pool of design strategies that can divert the users’ buying psychology. Just unleash it further with Techugo- a leading app development company in Australia.

  3. GRID DESIGN AND LAYOUT The easier your app to navigate the more chances are for the users to make a purchase. This is where grid design comes into play the layout of your app matters most. It includes navigation bar, footer with general information as well as page content in the middle.

  4. HOW DOES COLOR HELPS Accurate color usage would expedite the visitors’ navigation and subsequent pur- chases from your app. Color helps in increasing the meaning and importance of certain elements and highlight the relevant information. It is one of the prime reason behind your app’s visual brand storytelling .

  5. WHAT DOES COLORS STAND FOR? MISSING OUT LARGELY ON SECURITY Red- color of passion, excitement and energy. Orange- depicts the vibrancy. Green- stands for nature, vitality and healthy living. Blue- speaks the trust, communication and corporate professionalism, note it that maximum famous logos (twitter, FB) are in blue color. COLORS x Black- represents luxurious and sophis- ticated elements, thus it must always be combined with other color. White- sparks the minimalism, purity, innocence and life.

  6. WHAT TO KEEP IN MIND MISSING OUT LARGELY ON SECURITY The decisive factor in grid layout and coloring of your app would affect your target audience largely.  You must ensure that your app is aesthetically appealing yet meet the preference of the audience. Pick the color and the grid layout as per the need of the audience and genre of your app. x

  7. x W E L O V E TO B E F O L L O W E D

  8. Thank You ! L E T T E C H N O L O G Y S U R P A S S Y O U R I M A G I N A T I O N x You can reach us at: sales@techugo.com Skype: ankit.techugo

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