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Seeds for Success Workshops Katie L. Sternweis , Dunn County Agriculture Agent, Specializing in Economic Development Women in Agriculture Educator’s Conference March 28, 2012. Wisconsin Local Food Network.
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Seeds for Success Workshops Katie L. Sternweis, Dunn County Agriculture Agent, Specializing in Economic Development Women in Agriculture Educator’s Conference March 28, 2012
Wisconsin Local Food Network • The Wisconsin Local Food Network (WLFN) engages, connects, and empowers local, regional, and state organizations and individuals to build sustainable, equitable, and resilient food systems. • We envision vibrant local and regional food systems in Wisconsin that nourish the health and well-being of Wisconsin communities, conserve and enhance the natural resource base, and provide economic livelihood for a wide diversity of sustainable Wisconsin farmers and food businesses.
Assessing the Need • September 2010 – WLFN distributes survey to statewide network • Three Priority Areas Identified • Market Development • Infrastructure Development • Producer Development
Initial Steps • January 2011 – Annual WLFN Summit • Group Discussion on Producer Development • Obstacles Identified • Need for business development knowledge • Accessing and finding capital • Cost and clarity of regulations (license, certification, etc.)
Initial Steps • Committee Formed • Brainstormed Potential Projects & Workshop Ideas • Applied for $2250 mini-grant available through WI Local Food Network • Designed Seeds for Success workshops
Seeds for Success workshops • One Day Crash Course - “Planning and Financing Your Local Food Business” • Two Main Subjects – Identified Obstacles from WLFN Summit • Developing and Writing Your Business Plan • Financing Options for Your Business
Seeds for Success workshops • November 2011 • Three Locations throughout Wisconsin • Western, Eastern and Central/Southern • Business Plans - One Main Speaker at all locations • Financing Options – Panel of Speakers
Seeds for Success workshops • “Business Plans – You Can Write One” • Carl Rainey, Wisconsin Department of Agriculture Trade and Consumer Protection Economic Development Specialist • 4 hour presentation, Q&A
Seeds for Success workshops • Financing Options – Panel of Speakers • USDA Rural Development • Grant Funding Opportunities • WI Women’s Initiative Corporation • Farm Service Agency • Bank, Credit Union and Farm Credit Services
Participants • 53 total at 3 locations • Mixed audience • Producers who own a business • Producers looking to start a business • Represent organization which supports individuals aiming to start business
Follow Up Evaluation • January 2012 - Zoomerang Online Survey • Key Indicators: • Information Presented was Valuable • Some Put It To Use • Others Will Use in Future