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Business Planning

Business Planning. Björn Schimanski Managing Director Asian Trails LaoS Workshop IUCN-Kuoni-Asian Trails VIentiane , June 2012. Business Planning. Before you start planning your business. How to get started. THE PROCESS OF BUSINESS PLANNING

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Business Planning

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  1. Business Planning Björn Schimanski Managing Director Asian Trails LaoS Workshop IUCN-Kuoni-Asian Trails VIentiane, June 2012

  2. Business Planning Business Planning

  3. Beforeyoustartplanningyourbusiness Business Planning

  4. How to get started • THE PROCESS OF BUSINESS PLANNING • Identifying the overall purposeof the business • Define a visionforyourbusiness • Developmeasurablegoals • Identify the activities needed to accomplish your objectives • Place the activities in proper sequence • Identify the resourcesrequired to accomplish them • A Business Plan is then created to facilitate development of the enterprise Business Planning

  5. Components of a business plan (1/2) Business Planning

  6. Components of a business plan (2/2) Business Planning

  7. Components of a business plan – time frame Business Planning

  8. How to get started on business planning • REGULATORY REQUIREMENTS OF A BUSINESS PLAN • Register yourbusiness • Name • Licences • Compliance withregalation • Premises • Secure yourpremises • Ensurethatpremisesarecompliantwithregulation • Premisesarephysicallysecure • Employees • Valid employmentdocuments Business Planning

  9. Financial Planning & Pricing Business Planning

  10. Financial Planning • WHY FINANCIAL PLANNING? • Planning to stay in business • Generate enough cash to pay the bills • Focus on CASH first, then PROFITS and finally GROWTH • Creating short, medium and long term financial goals Business Planning

  11. THREE BASIC TOOLS • Cash flowstatement • Income and spending at the time money comes into and out of the business. • Income statement • Reports the cash in-flows of the business, periodically (Monthly/Quarterly/Annually). Takes into account seasonality. • Balance sheet • Lists values of assets and liabilities of the business, including bank loan; • It is a measure of the value of the business, not necessarily profitability; • It reveals who owns the value of the business. Business Planning

  12. Business Planning

  13. Business Planning

  14. Business Planning

  15. Budgeting • A BUDGET IS A FINANCIAL PLAN • Budgeting helps take better decisions for the future • It quantifies the expectations regarding future income, cash flows, financial position • Long and short term planning Business Planning

  16. Budgeting example – Finances at Asian Trails Laos • Annual Budget and Business Plan • Monthly report and comparison with budget and forecast • Top 15 report • Profit & Loss Report • Outstanding Report • ForcastA, B, C Business Planning

  17. Pricing • VALUE IS MORE IMPORTANT THAN PRICE • Costbasedpricing • Demand basedpricing • Competitionbasedpricing • Dynamic pricing (different priceaccordingtodemand, type ofcustomers, time) Business Planning

  18. SUMMARY – What is important?! • A business with potential needs a costumer value a market to be possible & profitable to be innovative Business Planning

  19. THANK YOU FOR YOUR ATTENTION!

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