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UDOI Booster tulosseminaari Tampere 20.5.2010 Methods and Tools for User Driven Open Innovation

2. 17/06/2012. Agenda. Setting the sceneAbout UDOI methods and toolsUser Driven Open Innovation in FS firmsUDOI Booster contributionImplementing User Driven Open Innovation processes and practicesConclusions. Setting the scene. Challenge: Rapid structural changes, disappearing industry silos, g

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UDOI Booster tulosseminaari Tampere 20.5.2010 Methods and Tools for User Driven Open Innovation

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    1. UDOI Booster –tulosseminaari Tampere 20.5.2010 Methods and Tools for User Driven Open Innovation Petra Turkama

    2. 2 18/06/2012 Agenda Setting the scene About UDOI methods and tools User Driven Open Innovation in FS firms UDOI Booster contribution Implementing User Driven Open Innovation processes and practices Conclusions

    3. Setting the scene Challenge: Rapid structural changes, disappearing industry silos, globalisation and technological advances, as well as the transition to a service oriented economy require major changes in the service producing ecosystems. Proposed Solution: Research and experimentation in real-life contexts where the companies are delegating sustainable control over the service development to outsiders, and establish sustainable user-driven service, product and concept development and communities in open and innovative service ecosystems.

    4. Evolution of Innovation Processes 4 18/06/2012

    5. A Digital Business Ecosystem for Boosting User Driven Service Business 5 18/06/2012

    6. Various Motivations to apply User Driven Open Innovation 6 18/06/2012

    7. 7 18/06/2012

    8. 8 18/06/2012 About UDOI methods and tools There is no best method over others: Combination of methods creates holistic view Selection of reserach methods influenced by a number of internal and external factors UDOI methods and tools enable: High quality research a platform for interactions, co-creation and feedback, accumulated learning and development, New forms of innovation and crowd sourcing creative innovation environment where ideas and knowledge move freely Increased effectiveness and relevance Continuous impact assessment and ROI calculations Digital Business Ecosystem Community Innovation Expanding the design space

    9. User Driven Open Innovation in FS companies Keen interest but also structural, institutional and management related challenges in end-user engagement and UDOI Considerable differences in the level of maturity Long term commitment, process re-design and competence develpment considered as critical success factors

    10. 10 18/06/2012 UDOI Booster contribution UDOI cases –empirical cases for support and ideas Frameworks for analysis, planning and intervention Cases as Bridges approach –accelerate the exploitation of research information in business development UDOI Foundations –basic approach and principles for implementing processes User communities –guidelines for engaging users Legal –main aspects and considerations Method Gallery –collection of validated UDOI methods Analysis of methods and tools –highlight benefits of use in various levels, stages and contexts

    11. 11 18/06/2012 Implementing User Driven Open Innovation processes and practices

    12. 12 18/06/2012 Conclusion Different methods and tools suit various stages of development cycle Objectives and maturity drive the method selection and expected impact Innovation maturity is an evolutionary process that can be accelerated by joining open innovation networks and establishing ecosystems UDOI work requires long term commitment, strategic priority and continuous development

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