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Visitors and Residents: What motivates engagement with the digital information environment?

Visitors and Residents: What motivates engagement with the digital information environment?. Dr. Lynn Silipigni Connaway OCLC Research David White University of Oxford Dr. Donna Lanclos University of North Carolina, Charlotte. Digital Natives and Digital Immigrants.

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Visitors and Residents: What motivates engagement with the digital information environment?

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  1. Visitors and Residents: What motivates engagement with the digital information environment? Dr. Lynn Silipigni Connaway OCLC Research David White University of Oxford Dr. Donna Lanclos University of North Carolina, Charlotte

  2. Digital Natives and Digital Immigrants

  3. Old people just don’t get this stuff

  4. Research Addressing Digital Learners • Need for a longitudinal study “to identify how individuals engage in both the virtual and physical worlds to get information for different situations” (Connaway & Dickey 2010, p.56). • The information literacy of young people, has not improved with the widening access to technology: in fact, their apparent facility with computers disguises some worrying problems (Centre for Information Behaviour and the Evaluation of Research 2008). • Academic staff perceive students as being more digitally capable than is really the case(Beetham, McGill, and Littlejohn 2009).

  5. Mode: Significant Association between age and use? a. Institutional e-mail account No association b. Personal e-mail account No association c. Instant messaging No association d. Text message (via phone) No association e. Facebook/MySpace No association f. Talking via phone No association g. Talking in person No association h. WebCT Association Mark Bullen: http://digitallearners.wordpress.com/

  6. http://is.gd/VqXHkT

  7. Visitors and Residents Study

  8. “…our generation isn’t technology orientated. I think it’s always a stereotype.” (Participant UKS4)

  9. “I think that lots of like companies and people away from my generation think that we rely and we’re obsessed with gadgets and gizmos and everybody has to buy the newest iPhone and iPad and newest everything. At the end of the day, as a student, are you really know is that is what the internet is for. How you get to it – it doesn’t matter if you don’t own a computer and you have to come to the library to use it. Um…like it’s available to you and you don’t care like how you get it.” (WorldCat.org Focus Group Interview UKU4th year Participant)

  10. =

  11. Facebook is for administration & social communication

  12. Don’t mention Wikipedia! EnglishThe Free Encyclopedia3 642 000+ articles 日本語フリー百科事典750 000+ 記事 DeutschDie freie Enzyklopädie1 233 000+ Artikel EspañolLa enciclopedia libre761 000+ artículos FrançaisL’encyclopédie libre1 106 000+ articles РусскийСвободная энциклопедия714 000+ статей PortuguêsA enciclopédia livre685 000+ artigos ItalianoL’enciclopedia libera803 000+ voci PolskiWolna encyklopedia802 000+ haseł NederlandsDe vrije encyclopedie688 000+ artikelen

  13. Common Research Findings • Information literacy skills lacking • Information literacy not kept pace with digital literacy • Researchers self-taught & confident

  14. Why Visitors and Residents Project? • “If we build it, they will come.” NOT • Shifting changes in engagement with information environment • Effect of larger cultural changes influenced by Web? • New attitudes towards education? • Gap in user behaviour studies – need for longitudinal studies • Understanding of motivations for using and expectations of technologies and spaces in information environment • Inform projects & service design to improve engagement & uptake http://www.oclc.org/research/activities/vandr/

  15. Selected Readings • Beetham, Helen, Lou McGill, and Allison Littlejohn. Thriving in the 21st Century: Learning Literacies for the Digital Age (LLiDA Project). Glasgow: The Caledonian Academy, Glasgow Caledonian University, 2009. http://www.academy.gcal.ac.uk/llida/LLiDAReportJune2009.pdf. • Connaway, Lynn Silipigni, and Timothy J. Dickey. The Digital Information Seeker: Report of the Findings from Selected OCLC, RIN, and JISC User Behaviour Projects. 2010. http://www.jisc.ac.uk/media/documents/publications/reports/2010/digitalinformationseekerreport.pdf. • Nicholas, David. Rowlands, Ian. Huntingdon, Paul. Information Behaviour of the Researcher of the Future: A CIBER Briefing Paper. London: CIBER, 2008. http://www.jisc.ac.uk/media/documents/programmes/reppres/gg_final_keynote_11012008.pdf. • Warwick, Claire. Galina, Isabel. Terras, Melissa. Huntington, Paul. Pappa, Nikoleta. LAIRAH research on good practice in the construction of digital humanities projects. University College London. 2008. http://discovery.ucl.ac.uk/13810/

  16. The researchers would like to thank Dr. Alison LeCornu for her assistance in keeping the team organized, scheduling and conducting interviews, analyzing the data, and disseminating the results.

  17. Thanks Questions & Comments connawal@oclc.org david.white@conted.ox.ac.uk @daveowhite

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