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Engineering Development

Engineering Development. New Products. New Product Idea Funnel. Trade Shows Visits to Customers Input from Rep’s Input from Sales Mgr. Existing Products New Technologies. Product Approval Process. Business Plan. Functional Spec. Planning Spec. Business Plan.

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Engineering Development

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  1. Engineering Development New Products

  2. New Product Idea Funnel • Trade Shows • Visits to Customers • Input from Rep’s • Input from Sales Mgr. • Existing Products • New Technologies

  3. Product Approval Process Business Plan Functional Spec. Planning Spec.

  4. Business Plan • The business case must be made. • Describe product & objectives • Analyze Market • Competitive Analysis • Marketing Strategies • Product Cost Analysis • Does Conclusion support moving forward?

  5. Functional Specification • Everyone is on the same page • Key Technologies • Opportunistic Features • Physical & Electrical Specifications • Agency Approvals • Support Services • Production Impact

  6. The Planning Specification • Marketing roll-out plan is detailed • Engineering Plan & Schedule • Product price & CGS • Planned Return on Investment (ROI) • Final Recommendation

  7. Product ROI Example • Assumed NRE was $75K • Product Life of 10 years • CGS is half of sell price • Breakeven @ 2 years • Total return 7 times investment

  8. Detailed Design • Create Schematic & Design PCB • Create BOM by Route • Firmware/Software • Mechanical Design

  9. Design Review • Manufacturability • Changes to Spec’s? • Design Risks • CGS Update • Budget & Schedule Check

  10. Prototype Verification • Assembled using production processes • Test Outline • Recurring Tests • Product TestRequirements (PTR) • Non-recurring Tests • Environmental • ESD Tester Shown

  11. Prototype Validation • Validation follows Verification • Third party Labs • CE EMC Directives • UL for Safety • Shock & Vibration • MTBF • Customer “beta” test

  12. Product Documentation • New Product Process Checklist • New Component Items in ERP • New Product Items in ERP • On-Line Product Design Archive

  13. Product Activation • Project Engineer Formally Approves • Prefix “(PROTO)” removed from ERP • Production builds to forecast • Engineering closes project

  14. Thank You! • Thank you for participating in the 2011 National Sales meeting!

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