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Hmm... Is It Dogs Drool or Who Let the Cats Out?. Chapter 6. Learning. A relatively permanent change in behavior that occurs due to experience. Ivan Pavlov ( Ooops !). Dogs Classical conditioning. John Watson. Little Albert Fear conditioning. Stimulus. Response. Neutral Unconditioned
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Learning • A relatively permanent change in behavior that occurs due to experience
Ivan Pavlov (Ooops!) • Dogs • Classical conditioning
John Watson • Little Albert • Fear conditioning
Stimulus Response • Neutral • Unconditioned • Conditioned • Unconditioned • Conditioned Classical Conditioning
Steps to the Process • Association • Acquisition • Generalization vs. Discrimination • Extinction vs. Spontaneous Recovery (Renewal)
Counter-conditioning vs. Aversive Conditioning • Undoing conditioning vs. deliberate conditioning
Implications • Immunosuppression • Taste Aversion • Advertising • Drug habituation
E.L. Thorndike • Cats in a box • Law of Effect
B.F. Skinner • Power of reinforcement • Shaping
Reinforcement Punishment • Positive • Negative • Positive • Negative Operant Conditioning
Reinforcers • Primary • Secondary
Schedules of Reinforcement • Fixed • Ratio • Interval • Varied • Ratio • Interval
Albert Bandura • Observational Learning • BoBo Doll • Necessary Steps • Attention • Retention • Motor reproduction • Reinforcement
Learning Blocks • Instinctive drift • Keller and Marion Breland • Mindset • Fixed • Growth