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23 Types Of Digital Marketing You Should Know

Digital Marketing is evolutionary marketing which is enhancing day by day with all marketing mediums updates. Be updated if you want to be in Marketing.

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23 Types Of Digital Marketing You Should Know

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  1. Types of LATIGID GNITEKRAM

  2. Different Types of Digital Marketing

  3. Search engine optimization “A website without SEO is a car with no GAS!” – Paul Cookson

  4. Search Engines Google : 3.5 billion searches per day and 1.2 trillion searches per year Mobile v/s Desktop Share Search Engine Market % Share Source : www.smartinsights.com

  5. Search Engine Optimization • One of the oldest methods of Digital Marketing • SEO is required to get “Organic Traffic” • We optimize the website to rank higher on google for relevant keywords • The higher you Rank -> More the Traffic you can expect • Majority of SEO is done keeping Google in Mind…. • This is why Google’s Algorithms are “Important”

  6. Steps of Search Engine Optimization (SEO)

  7. SOCIAL MEDIA MARKETING “The Goal of Social media is to Turn Customers into a Volunteer Marketing Army” – Jay Baer

  8. Social media marketing • Importance of Social Media today • What is Social Media Marketing? • Difference in between Social Media Marketing (SMM) and Social Media Optimization (SMO)

  9. Social media marketing Steps

  10. Email MARKETING “Email has an ability many channels don’t: creating valuable, personal touches – at scale.” ~ David Newman

  11. Email Marketing • What is Email Marketing? • Different type of emails: • Newsletter | Introduction | Incomplete action email | Follow up emails • Tools for Email Campaigns: • Mailchimp | Aweber | Mailjet • Importance of Email Marketing: • Gmail has over one billion active users as of February 2016. (Source: Techcrunch, 2016) •  Segmented email campaigns have an open rate that is 14.32% higher than non-segmented campaigns. (Mailchimp, 2016) • Brands that personalize promotional marketing emails experience 27% higher unique click rates and 11% higher open rates than those that do not personalize

  12. Email marketing Steps

  13. Paid campaigns

  14. What do you do when you have to reach your customer’s instantly. Social Media Marketing usually takes time to pick up and SEO is a slow process but can businesses wait? You buy Paid Ads on Platforms like Google, Facebook, etc and pay for clicks or impressions. • CPC v/s CPM • Google Adwords : Search based paid platform • Other Ads (Facebook Ads : CPC | CMP | Page Likes | Lanng page (lead generation | CTA)

  15. PAID CAMPAIGN Steps

  16. Affiliate marketing

  17. content marketing

  18. Content marketing Source : http://www.fusionspark.com/content-marketing-4-graphics/

  19. The Sharp Brain H-157, Sector 63, Noida, Uttar Pradesh – 201301 India Tel : +91-9899549331 Email: info@thesharpbrain.com Website-www.thesharpbrain.com For More, Subscribe Our Youtube Channel

  20. Useful Resources • http://thesharpbrain.com/what-is-digital-marketing/ • http://thesharpbrain.com/what-is-internet-marketing/ • http://thesharpbrain.com/digital-marketing-in-india/ • http://thesharpbrain.com/4-four-ps-of-digital-marketing/ • https://thesharpbrain.weebly.com/blogs/how-you-can-leverage-facebook-to-grow-your-business • https://blogthesharpbrain.tumblr.com/post/163711392838/what-is-seo • https://medium.com/@jasmeetsingh904/planning-to-start-a-blog-learn-the-first-step-to-promote-on-google-cda53058a22f

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